APPLIED AI - A SMARTER FOUNDATION
THE BEST AI APPLICATIONS ARE INCORPORATING SPECIALIZED INTELLIGENCE AND TRUST TO MAKE LLMS WORK FOR CORPORATE AMERICA.
GENERATIVE AI models don't know what they don't know. For an individual playing around with the tech. that's an annoyance. For a company, it's a nightmare. To win over corporate America, the best AI application developers are building their own AI around the foundation model, leveraging unique technology or data to get the good out of LLMs while managing the bad.
Some of the most effective AI applications add domain expertise that doesn't reside in LLM training data. Casetext's CoCounsel gets its basic text summarization and writing capabilities from OpenAl's GPT-4, but the LLM also has access to "ground truth" information from proprietary databases of verified legal data. Seekr, which makes a search engine that scores news content on its reliability, finetunes its LLM with a large repository of well-reported. well-written news articles.
Building that kind of trust into generative AI is the other essential value that applied AI purveyors are seeking to add. When Salesforce launched its Einstein AI framework in March 2023, it didn't just let customers of its popular CRM software bring generative AI to their sales and marketing. Because many CEOs and CIOs fear the "leakage" of their valuable intelligence, which resides in Salesforce's cloud, the company built the Einstein Trust Layer, which masks the proprietary data before it passes through an LLM.
Bu hikaye Fast Company dergisinin March - April 2024 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye Fast Company dergisinin March - April 2024 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Giriş Yap
CREATOR ECONOMY
Carpe DM New platforms monetize intimate\" bonds between creators and their fans.
MEDIA
Inside Cesar's Palace NBCUniversal News chairman Cesar Conde's empire was rocked by a recent revolt.
CULTURE WARS
IN 2013, RODZ AND GORE FOUND themselves chatting in a tent in the wilds of northern Utah, attendees at a conference at which guests reportedly paid up to $12,000 to do yoga, fish, and kibitz with fellow entrepreneurs, would-be investors, and the author and psychotherapist Esther Perel.
CULTURE WARS
Tipping Point Stephen Miller's nonprofit is suing a startup over racial discrimination. The diversity of American business is at stake.
WORK LIFE
Nancy Reyes, CEO of the Americas at BBDO, answers our career questionnaire.
POLITICS
The Color of Money ActBlue has become the default fundraising machine for the Democratic Party. Here's why that's dangerous.
PODCASTING
The \"Great Men\" Theory of Podcasting Listen up, the 21stcentury frontiersmen are talking—a lot.
WORLD CHANGING IDEAS
FROM THE TINY SOUTH PACIFIC ISLAND OF NIUE то THE BUSTLING STREETS OF PARIS, FROM GUINEA TO SAN FRANCISCO, PEOPLE ARE DEVISING SOLUTIONS TO THE WORLD'S GREATEST CHALLENGES.
THE PERPLEXITY EFFECT
WHEN YOU GOOGLE THE TERM \"PERPLEXITY AI,\" YOU GET A FAMILIAR-LOOKING RESPONSE: A LINK TO THE COMPANY'S WEBSITE FOLLOWED BY FOUR OTHER RELATED POPULAR QUERIES, A HANDFUL OF PUBLISHED ARTICLES, RELATED SEARCHES, AND AN ENDLESS SCROLL OF LINKS THAT IF PRINTED OUT MIGHT EXTEND FROM SAN FRANCISCO TO AUSTIN.
Where the Design Jobs Are
The shifting winds of the U.S. economy in the past year have left designers disoriented.
