Rural & Marketing Magazine - August 2013

In this issue

Global economic turndown comes crashing on one
of India’s sunshine sectors - Education. Nearly 138
B-schools have been closed, Tough task in front of the government to control the
exploding population across the rural domain, Out of the 109 spices listed by the ISO, rural India produces
as many as 75 owing to its varied agro climatic regions, The National Food Security Bill has been notified and
Congress is expected to roll out its big ticket, To reduce the impact of income loss, farmers have a
number of options while deciding insurance choice, Poor infrastructure is posing obstacles in front of several
companies in terms of their supply chain, Due to complete neglect and casualness, police\'s
functioning becomes more dubious in rural India, Ministry of Shipping is working on how inland
waterways can ease out the cargo connectivity, Sustainable tourism can provide solutions to the issues
of inclusive growth

Rural & Marketing Magazine Description:

‘Rural & Marketing’-The magazine aims to integrate urban with rural market, where it helps corporates in shaping their business strategies on how to target rural India and its untapped potential, it also intends to act as a guiding force to the policy makers on how to understand the real ‘Bharat’ and the dynamics of rural India. The critical insights, business case studies and analytical, informed stories from experts in the field featured in the magazine keeps the faculty and budding managers abreast with the multi-faceted aspects and finer dimensions of rural markets and rural marketing that otherwise go un-noticed in the mainstream media.