Social media is a dynamic hybrid of personal contact and targeted marketing. To make the most of this new medium, agents can't settle for the occasional post and expect results.
Instead, let's consider a few techniques that will make your social media presence interactive, unmissable, and effective in generating business.
Your Profile is a Portal
Ideally, you'll have profiles across Facebook, Instagram, LinkedIn and otherwise—but no matter what portal you're utilizing, make sure your profile page is up-todate, well-curated, and easily navigated.
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Esta historia es de la edición New England May 2024 de Top Agent Magazine.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 8500 revistas y periódicos.
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5 Social Media Mistakes Real Estate Agents Must Avoid
There is perhaps no greater marketing tool for agents these days than having a large presence on social media, but there is more to social media marketing than just opening an account and gaining followers.
24-Hour Touch-ups to Maximize Your List Price
Sometimes it takes a full-scale overhaul to prepare a house for market. Other times, only a series of small adjustments are required to make a listing's true potential shine.
MUHTASIN SADMAN
Muhtasin Sadman of Warren, Michigan, has launched a meteoric real estate career by building his business on a bedrock of statistical acumen, family values, and tireless dedication.
Easy Blog Topics for Your Real Estate Blog
Today, blogging looks a lot different than it did back in 2007, when the platform was just beginning to take off. Successful bloggers don't choose blog topics on a whim. They think strategically and develop pillar content that their target audience will come back to again and again.
JULIE CAPRON
Julie Capron is not just any agent-she's a proud owner of a rebranded brokerage: The Collective Home Group, with locations in both Buchanan, Michigan, and Granger, Indiana.
Reconsider Referral-Only When Planning for the Future
Many agents plan for the idea that working only on referral may not be sufficient during slower times of the year, in a down market, or when an agent needs to expanding into a new sector.
6 Things All Successful Negotiators Do
If you think about it, you've been negotiating your whole life. As a kid you negotiated constantly with your family, your teachers, and your classmates. If you're a parent, you're negotiating probably more than you ever have in your life. But it's one thing to negotiate staying up late on a school night, people oftentimes have trouble translating those real world negotiation skills into the business world. But the truth is there are a lot similarities.
3 Ways to Make Your Workspace Work for You
Productivity experts agree that a curated workspace positively impacts productivity and mood, but oftentimes we settle for bland desks and cubicles that lack personalized details or considerations for workflow.
There Goes the Neighborhood: How to List High When Neighbors are a Nuisance
Troublesome neighbors are a relatively common issue that agents come across.
4 Easy Ways to Redecorate Your Office that Will Boost Morale & Impress Clients
Your office is a battle-station of sorts. It’s where you field business, launch your communications, and make the magic of your enterprise happen on a daily basis.
