Continental Debuts World's First Automotive Display Embedded in Transparent Swarovski Crystal
ContiVision|March 2024
The Crystal Center Display integrates cutting-edge microLED display technology in facet cut Swarovski crystal.
Continental Debuts World's First Automotive Display Embedded in Transparent Swarovski Crystal

In a world-first, the premium automotive display is fully embedded in a stylish crystal housing – opening up completely new possibilities to integrate minimalist luxury into car interiors with its frameless and semi-transparent look. The 10-inch display is based on the latest microLED technology that enables unprecedented levels of brightness and contrast. The image-generating microLED panel is suspended in an artfully composed crystal body, creating the illusion that the content displayed is floating. The unique combination of the automotive display and real crystal was developed in collaboration with Swarovski Mobility. For this solution, the technology company Continental was honored with a CES Innovation Award Honoree for outstanding product design.

Focal point of the vehicle interior: exquisite design meets state-of-the-art display technology

The three-dimensional crystal form turns heads with its unique facet cut developed in-house by Swarovski Mobility and underlines the elegant appearance of the Crystal Center Display. The eye-catching arrangement of the central information display gives automotive designers exciting new ways to interpret the minimalist aesthetic in luxury car interiors.

This story is from the March 2024 edition of ContiVision.

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This story is from the March 2024 edition of ContiVision.

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