IT’S FINALLY HAPPENED. We’ve hit an Ada Lovelace GPU that’s actually priced at the same level as the equivalent last-generation card. Yes, the Nvidia RTX 4060 Ti is on sale with a $399 MSRP that matches the RTX 3060 Ti of the Ampere generation. That was one of the best GPUs of the whole Ampere range, and one of the best mid-range cards ever made.
With this Ada equivalent of the RTX 3060 Ti, then, we ought to be looking at another stellar, almost-affordable green team graphics card. The RTX 4060 Ti is a card that offers more in terms of performance and features than the one it’s ostensibly replacing. My issue, however, is over what counts as GPU equivalence in these complex times.
Should you classify a GPU in terms of its objective gaming performance, counted as a modest percentage increase over a card from a previous generation, or do you classify it in terms of the level of graphics silicon deployed in a given card? In this, I feel I might be at odds with how Nvidia measures equivalence itself.
The RTX 4060 Ti is a tightly regimented graphics card, rigidly taped out to hit a certain performance level as cheaply as possible, and to provide Nvidia with an avenue for any AD106 GPUs that don’t make the grade as higher-spec mobile RTX 4070 chips.
This story is from the August 2023 edition of Maximum PC.
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This story is from the August 2023 edition of Maximum PC.
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