THE TWO NEW C DE CARTIER BAGS MARK THE FIRST TIME CARTIER IS APPLYING MONOGRAM PATTERNS ONTO ITS BAGS. WHAT WAS THE IDEA BEHIND THIS?
“My aim was to create a fabric with a motif that exudes a sense of preciousness and into which our monogram is subtly integrated. (This monogrammed fabric is used for the exterior of the C de Cartier chain bag as well as the wide shoulder strap of the C de Cartier East‑West bag, a leather pochette with an extended length.) Initially, we experimented with a woven fabric, but it appeared flat and lacked visual interest. Eventually, we decided to embroider the pattern – and in the case of the chain bag, onto every panel of the bag. I envisioned the result as a contemporary type of lace – when you mention lace, most people instantly think of a grandmother, so I wanted to modernise that perception. At the same time, the shape of the C de Cartier bag is highly graphic with a rigorous feel. The use of fabric is intended to give the perception of a softer bag by contrasting this structured form with some fluidity. This is why I chose to have the embroidery done on the bias instead of vertically.”
WHAT, TO YOU, IS THE APPEAL OF MONOGRAMS AND HOW IS YOUR APPROACH TO DESIGNING A MONOGRAMMED BAG UNIQUELY CARTIER?
This story is from the December 2023 edition of Female Singapore.
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This story is from the December 2023 edition of Female Singapore.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
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