Earlier this year at the Gateway of India in Mumbai, Phakphum Romsaithong — or more affectionate known by his nickname “Mile” — was spotted at the Dior Women’s Fall ’23 show together with fellow co-star "Apo" Nattawin Wattanagitiphat. There was plenty of buzz surrounding their attendance: #MileApo appeared on Twitter's trending page, while “Did Mile and Apo come to India” became one of many common Google searches about the two actors. Despite being just two years into their careers in the Thai entertainment industry, the duo requires no introduction — and it is all thanks to the seminal action and romance television series KinnPorsche: The Series.
Since it first aired on 2 April 2022 after a year of production delays, the show consistently trended worldwide as each weekly episode arrived. While a shift in scriptwriting — especially as the story pursues themes of the Mafia with darker, complex themes that most series in Thailand have shied away from — many have reasoned that the natural interactions of Mile and Apo in the series are a rarity. Coupled with an intense promotional strategy that saw graphic teasers each time an episode was announced and a slew of behind-the-scenes footage available in durations twice as much as the series, it made sense why these actors have rapidly risen into contemporary pop culture knowledge.
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