It was a dazzling display of glitz and glamour in Geneva as Cartier served up a feast for the eyes at Watches and Wonders Geneva. The French jeweller served up a treat that saw up to 87 creations unveiled. At the heart of the narration was interpreting time as cyclical instead of linear. Creativity becomes nonexhaustive through an endless cycle of transformation and reinvention as one collection guides the next since founder Louis Cartier's first creations. This year's novelties explored the many universes of Cartier as rich storytelling was met with the Maison's watchmaking savoir-faire and eminence in jewellery making. Archival pieces were given a revitalising touch as old-world charm marries with contemporary elegance. A cursory glance through the year's novelty reveals another of Cartier's secrets to its continued excellence its mastery of shapes and forms.
Louis Cartier's vision and eye for the unconventional in 1904 set precedence for today; the Santos de Cartier watch was a square watch with rounded curves. Other shapes, such as the cloche, pebble, and tortue, to name a few, soon came about, some more peculiar than others. They held special places through Cartier's era and were physical manifestations of the Maison's design evolution through the decades.
Cartier Privé, now in its seventh year, celebrates another mythical creation in the Maison's archives with the Cartier Privé Tank Normale. The revered Tank is one of Cartier's enduring symbols, characterised by the purity of lines of a pair of vertical brancards. Inspired by the edition made by Louis Cartier in 1917 and sold two years later, the Cartier Privé Tank Normale evokes the past with pepperings of Cartier's contemporary aesthetics.
Esta historia es de la edición May 2023 de MEN'S FOLIO Malaysia.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 8500 revistas y periódicos.
Ya eres suscriptor ? Conectar
Esta historia es de la edición May 2023 de MEN'S FOLIO Malaysia.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 8500 revistas y periódicos.
Ya eres suscriptor? Conectar
Time Splitter
The TAG Heuer Monaco's latest incarnation at Watches & Wonders Geneva personifies Haute Horlogerie D'Avant-Garde.
One More Dance
Dior heads to one of Venice's most important bays for the Naumachia Ball, designed as the maison's third tribute to the glorious Italian city.
Life, In A Slow Dive
Despite the contradictions and opposing forces acting against Slowdive, the shoegaze pioneers have reunited a little more comfortable in their skin, a little surer in their voice, lifting their chins up a little higher to look into the bright-eyed, blissed-out audience that stand beyond their feet.
Turn A New Leaf
ZEGNA documents its essence in Born in Oasi Zegna: The Book-a vessel for legacy, a conduit for conversation through time, and a plethora of nature's amusements to inspire generations to come.
Setting The Scene
The introduction of the M Social brand in Europe makes staying at century-old European hotels anything but a stuffy, old-fashioned experience. Their secret? A refurbishment in 2021 that has varnished historical, opulent spaces for the interest of the youth, as seen at M Social Hotel Paris.
Italian Decadence
For its second instalment of Kingdom Collection, Royal Salute pays tribute to the magnificence of Italy.
Razor Thin
Piaget demonstrates their technicity in ultra-thin watchmaking with the Piaget Ultimate Concept Tourbillon.
Grade 2x-5
Bell & Ross renders the Bell & Ross BR X-5 with a monochromatic black and grey take.
Nature's Affinity
Grand Seiko's dressy variant of the much-loved \"White Birch\" materialises at Watches & Wonders Geneva with an alternate dial motif.
In Conversation With Laurent Lecamp
Montblanc Watch Division managing director Laurent Lecamp dissects the underlying message of this year's novelties.