IS THERE A COMMON THEME THAT UNITES THIS YEAR’S NOVELTIES? MY OBSERVATION IS THAT EXPLORATION IS THE UNDERLYING MESSAGE — THE ICED SEA ENCOURAGES ONE TO DIVE DEEP, THE 1858 GEOSPHERE URGES ONE TO TRAVEL OUTDOORS, AND THE 1858 UNVEILED MINERVA CHRONOGRAPH TAKES ONE BACK TO MINERVA’S GLORY DAYS.
It’s very clear. We’re exploring the world, but we’re doing this in a way that is always in accordance with our roots. The (Montblanc Iced Sea 0 Oxygen) Deep 4810 is inspired by the world of mountaineering, even if we’re going to the depths of the oceans. We are going minus 4810 metres since the altitude of the Mont Blanc mountain is 4810 metres. Our key Mark Maker is Reinhold Messner — the first to climb the 14 highest summits in the world, the eight-thousanders, with no supplemental or additional oxygen. And what are we doing? A watch with no oxygen inside. We’re still living with the concept of mountaineering but applying it in the world of diving. Why? The reason is William Trubridge, our new Mark Maker. He has dived 102 metres unaided in one single breath with no additional oxygen. Do you see the connection? No oxygen for Messner, no oxygen for Trubridge. We’re still in the universe of Montblanc but pushing the boundaries to a level nobody expected us to be, and we’re doing this at a high level. The Deep 4810 is powered by a manufacture movement with 120 hours power reserve that has COSC, ISO 6425 and zero oxygen certification, something that none of the other dive watches have. We’re going deeper with Minerva’s innovations this year, such as a new chronograph without pushers. We’re exploring new routes because our Mark Makers like William Trubridge and Reinhold Messner explored new routes before finding the summit.
Diese Geschichte stammt aus der May 2024-Ausgabe von MEN'S FOLIO Malaysia.
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Diese Geschichte stammt aus der May 2024-Ausgabe von MEN'S FOLIO Malaysia.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
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Time Splitter
The TAG Heuer Monaco's latest incarnation at Watches & Wonders Geneva personifies Haute Horlogerie D'Avant-Garde.
One More Dance
Dior heads to one of Venice's most important bays for the Naumachia Ball, designed as the maison's third tribute to the glorious Italian city.
Life, In A Slow Dive
Despite the contradictions and opposing forces acting against Slowdive, the shoegaze pioneers have reunited a little more comfortable in their skin, a little surer in their voice, lifting their chins up a little higher to look into the bright-eyed, blissed-out audience that stand beyond their feet.
Turn A New Leaf
ZEGNA documents its essence in Born in Oasi Zegna: The Book-a vessel for legacy, a conduit for conversation through time, and a plethora of nature's amusements to inspire generations to come.
Setting The Scene
The introduction of the M Social brand in Europe makes staying at century-old European hotels anything but a stuffy, old-fashioned experience. Their secret? A refurbishment in 2021 that has varnished historical, opulent spaces for the interest of the youth, as seen at M Social Hotel Paris.
Italian Decadence
For its second instalment of Kingdom Collection, Royal Salute pays tribute to the magnificence of Italy.
Razor Thin
Piaget demonstrates their technicity in ultra-thin watchmaking with the Piaget Ultimate Concept Tourbillon.
Grade 2x-5
Bell & Ross renders the Bell & Ross BR X-5 with a monochromatic black and grey take.
Nature's Affinity
Grand Seiko's dressy variant of the much-loved \"White Birch\" materialises at Watches & Wonders Geneva with an alternate dial motif.
In Conversation With Laurent Lecamp
Montblanc Watch Division managing director Laurent Lecamp dissects the underlying message of this year's novelties.