VIVA LA ROMA
August Man SG|Issue 189
For 2023, Bulgari presents a redesigned Octo Roma collection that offers a softer, more versatile vision of the beloved Octo family
JONATHAN HO
VIVA LA ROMA

SINCE ITS DEBUT IN 2012, the Octo has had a profound effect on the watchmaking industry. It has become synonymous with Bulgari's remarkable ability to renew and reinvigorate a highly competitive, now ubiquitous segment of luxury sport watches by creating an aesthetic that is profoundly original, undeniably powerful yet unapologetically Italian which enriches the art of Swiss watchmaking. But, despite its justifiable dominance, Bulgari's angular and impactful Octo Finissimo collection has made a place for a line with a softer touch - a more approachable vision, the Roma.

The new Octo Roma welcomes you with its adaptability, refinement and elegance. A timepiece that makes a statement, whether you're looking for an automatic watch, a chronograph or a tourbillon. The Roma exemplifies Bulgari's propensity for innovation and with its typical Italian flair; it is more casual yet somehow sportier and more robust than previous iterations of the watch while yet maintaining the brand's distinctive design.

The octagonal case shape represents the brand's historical relationship to the Eternal City of Rome through its rich Roman roots, architectural legacy and watchmaking craftsmanship. Its layout has been rigorously modified to be less revolutionary and more adaptable.

This story is from the Issue 189 edition of August Man SG.

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This story is from the Issue 189 edition of August Man SG.

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