Integrative Veterinary Care Journal Magazine - V3I1 Winter 2013

In this issue

14 KNOW ABOUT NUTRIGENOMICS?
It’s a new science that studies the connection between nutrition and our genes – and how we can optimize canine and human health by designing diets for each individual’s genetic makeup.
18 THE HYPERPERMEABLE BOWEL
Leaky gut syndrome can be treated and managed with a four-part program using diet, herbs and nutraceuticals that reverse the causes and risk factors for increased intestinal permeability.
22 WINTER LAMENESS
Injuries sustained by active dogs that play, run or work in snowy or slippery conditions can be diagnostically challenging. A thorough exam is essential in dealing with these cases.
28 THE ROLE OF DIET AND SUPPLEMENTATION IN CANCER CARE
Growing evidence supports the basic principle in cancer nutrition of minimizing simple sugars and complex carbohydrates, and favoring protein and unsaturated fats as the main energy sources.
38 MARKETING BASICS
Can you be your community’s “celebrity” vet? Here’s a step-by-step breakdown on how to initiate a public relations strategy.
42 CASE STUDY: A CASE OF RETRO-ORBITAL ABSCESS
When medications and surgery failed to help Chelsea, this veterinarian found success with two homeopathic remedies.
48 WINTER FEEDING FOR HORSES
Transitioning to a hay diet during the cold weather months may lead to deficiencies in key nutrients and a need for supplementation.
54 BOWEN THERAPY – HOW DOES IT WORK?
Learn how this effective hands-on healing technique can help with musculoskeletal pain and other issues in horses and small animals.
62 NUTRITION NOOK: THE CASE FOR WHOLE FOODS
How and why our understanding of pet nutrition is changing, and where it’s leading us – and why whole food raw diets are so beneficial.
70 TECH TALK: FENG SHUI IN THE CLINIC SETTING–PART 1
This ancient art of placement can help you and your colleagues maintain well being and harmony in the workplace.

Integrative Veterinary Care Journal Magazine Description:

IVC Journal bridges the gap between the worlds of allopathic and holistic veterinary care. Thousands of veterinarians and vet technicians are interested in ways to enhance their practice and increase revenues...and integrative health is what their clients are asking for. This is why these vets are the last major frontier for distribution of both traditional and integrative health products and services and are a well targeted advertising investment.