Equipment India Magazine - November 2014

In this issue

Cover Story: Backhoe Loaders: Designed to Rule - Over the last two years, the backhoe loader market has witnessed a spurt of new launches. EQUIPMENT INDIA takes a peek into the design elements of these new kids on the block. Views from Amit Gossain, EVP—Sales, Marketing and Business Development, JCB India, Sunil Tiku, Senior Director—Sales & Marketing, Terex Equipment and many more industry people. Focus: Integrated Load Handling Solutions - With a myriad of attachments, truck-mounted cranes have created niche applications segments with faster, safer and more productive solutions. View from Santosh Rao, Managing Director, Palfinger India, Rajinder Raina, General Manager - Marketing, Escorts Construction Equipment and many more industry people. CASH: Machine Tools: Making Equipment Tick. Report: Wirtgen Road Technology Days 2014, Scania Delivers 150th Tipper to BGR Mining, Driving Progress. Site Repor: Liebherr Tower Cranes at Indian Shipbuilding Yard. Technology: New Technology Enables All-around View. Interaction: PV Ramdev, Managing Director, Everest Engineering Equipment. Know Your Machine: Volvo FMX 440 8x4 Tipper. Dealer's Talk: Kaushik Das, Managing Director, Konark Infracore

Equipment India Magazine Description:

EQUIPMENT INDIA is India’s first and only magazine for the infrastructure equipment industry. It successfully addresses the needs of information of the infrastructure equipment industry. It is the most specialized source of information for Contractors, Manufacturers, Dealers, Purchasers and the end users. It equips them with information to make easier and more profitable purchase decisions. 
Readership: Executives, Managers, Technical heads, Fleet operators, Procurement heads, Maintenance department heads & Purchase Heads from - Construction equipment Manufacturers and Dealers, Construction & Infrastructure Companies, Lubricants, Rental companies, Manufacturers of equipment accessories, components & attachments, OEM suppliers, Equipment finance companies, Service managers, Spare parts manufacturers & suppliers, etc. 
To advertisers, Equipment India is the most focused marketing platform as it not only guarantees visibility to the key decision makers and opinion leaders within the industry, but also promises effective communication with high recall given its conducive editorial environment.