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Rural & Marketing Magazine - October 2016

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Rural & Marketing

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In this issue

Cover Story - Doubling Farmers’ Income: Reality or Political Stunt.

‘Rajasthan Minister Yoonus Khan on Global Agritech Meet’.

Plantix App: Detecting plant’s disease and recommending treatment.

Restructuring Plant Protection law: A help in sustainable farming?.

Cooperative Banks in Rajasthan: Farmers take the heat of governance problems.

Rural & Marketing Magazine Description:

‘Rural & Marketing’-The magazine aims to integrate urban with rural market, where it helps corporates in shaping their business strategies on how to target rural India and its untapped potential, it also intends to act as a guiding force to the policy makers on how to understand the real ‘Bharat’ and the dynamics of rural India. The critical insights, business case studies and analytical, informed stories from experts in the field featured in the magazine keeps the faculty and budding managers abreast with the multi-faceted aspects and finer dimensions of rural markets and rural marketing that otherwise go un-noticed in the mainstream media.

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