Fairways, April: Issue highlights include preview on the US$2.5 million Maybank Malaysian Open, profile on the super-talented Kyle Stanley, rising star on the PGA tour, chipping tips from pro Roger Loo, golfing in Cebu, Philippines and product reviews on TaylorMade, Honma, Onoff and FJ.

April heralds springtime and the time when the US Masters, the season’s first major will be held. Read our preview where we rate the most fancied contenders including World No.1 Tiger Woods. Callaway Golf Company is recovering fast from past setbacks heading to a better future. Catch our interview with Regional Managing Director for South East Asia Pacific and India Leighton Richards. Get some sure-fire insights into driving from instructor Roger Loo in Pro Tips. Look out for lots more inside!

The race for the title in the 52nd Maybank Malaysian Open gets hotter as more world-class stars join in the fray. Find out why three-time major champion Vijay Singh may be in hot soup for using a banned substance. Learn from pro Roger Loo how to maximize your fairway woods.  Discover the darling of Dublin, Portmarnock’s supreme test.

January ushers in the New Year with a review of 2012’s highlights including Bubba Watsom’s hook shot that won him the US Masters. Change is in the air as St. Andrews Golf Club announces proposed course changes and the R&A and USGA look at banning anchored putting strokes. Have a lot of fun at Saujana’s revamped Bunga Raya course and learn the art of recue from a hill slope from instructor CM Chong.

December observes the emergence of Rory McIlroy as golf’s foremost player and whether he will wage fierce rivalry with a resurgent Tiger Woods. Take a look at American Jessica Korda as the quirky teen
starts to make waves in women’s golf; discover the rugged and rocky beauty of Turnberry’s Ailsa golf course. Play golf at Bukit Unggul Country Club in Dengkil. If you want to learn how to bomb your drives
without sacrificing accuracy read Roger Loo’s instruction piece.

Join our Contest!
November marks the beginning of another big international event – the Iskandar Johor Open turns five and will feature feisty Spaniard Sergio Garcia in Malaysia for the first time.  Check out how Korean Inbee Park won the Sime Darby LPGA Malaysia. Follow teaching pro Roger Loo and how to make solid contact with the ball. Join Fairways Interactive Contest by downloading our free App from App store, hurry great prizes to be won!

October highlights include a preview of the US$6.1 million CIMB Classic where Tiger Woods makes his return to Malaysia. An interview with the tournament's Executive Director Todd Rhineheart reveals plenty while the new 913 metals from Titleist make their debut; the Mines Resort and Loch Lomond are the courses of the month.

September heralds an edition raising the question whether Malaysia remains an attractive golf destination for tourists. Inside two world class stars, Tiger Woods and Na Yeon Choi confirm their participation in Malaysian tournaments, namely the CIMB Classic and the Sime Darby LPGA Malaysia. Editor Roger Rodrigo also tosses up the grim prospect of long putters being banned from the game.

August Highlights : The PGA Championship takes centre stage in August as the season’s final Major arrives at Kiawah Island in South Carolina, USA. Is Tiger out of the woods? Check out The Absolute Roger for answers. Exciting new products from Cobra Puma, Akira and Clicgear. Want to be chic and savvy on the fairways, look no further than Ian Poulter Design. Short game issues? Solve the problem with our pro CM Chong.

July brings forth a tidal wave of special features with cover focus on Gavin Green, Malaysia’s new wonder boy of golf. Pretty Belen Mozo has looks and talent to match. Get inside SKINS, compression sportswear personified and latest products from Callaway, Nike and Cobra! When the chips are down, look to our pro Roger Loo to lift your wedge game. Fit2Play tackles your back problem with refreshing insights.

June Highlights: Will all the great champions die in the US Open? Find out more in the in our riveting preview.

Melissa Reid-Lady golfer with lots of venom. Snakes can't stop her. Find out why.

Don't let the rough spoil your score! Pro Roger Loo shows you the escape route.

Palm Garden – New RM20m golfing hotspot unveiled!

Glorie from TaylorMade debuts

May highlights: The prestigious Malaysian Amateur Open takes centre stage – a story that raises the prospect of a long overdue Malaysian victory. Tropicana's new-look East Course gets a peek as does world renowned Pete Dye's Chinese creation – Tianjin Binhai Golf Club. Our club test dissects Cobra's 2012 AMP driver and irons with some interesting results.

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FAIRWAYS is the nation’s newest and only free golf broadsheet. Printed
monthly and made available without cost to the reader in golf clubs,
driving ranges, club houses and golf-related sports stores across Malaysia,
FAIRWAYS is delivered FREE and directly into hands of golf enthusiastshighly
educated, predominantly (though not exclusively) male PMBEs
between the ages of 25 to 60 who earn more than RM40,000 per annum.
FAIRWAYS’s objective is to present its readership essential information on
all matters pertaining to their favourite pastime including the latest in local
and international golf news, new golf-related products to enter the market,
golf tips from pros, the low down on the region’s best golf courses, golfrelated
travel, and information on upcoming tournaments and special golf
packages including a helpful directory of golf courses and outlets for easy
reference. Produced by a team who are themselves golfers, FAIRWAYS is
delivered in a format that is both easy to carry and digest, at no additional
cost to its target audience, to ensure a high pick up rate.

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Fairways Magazine - April 2012

Fairways Magazine - April 2012

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