【編輯室報告】動詞商學院

當珍珠奶茶店開進巴黎羅浮宮
2018年7月，歐洲人排爆羅浮宮廣場，這家珍奶羅浮宮分店在透明金字塔的正下方，左邊是Prada，對面是Apple，它是亞洲第一個茶品牌進駐羅浮宮，從Local一頭撞進Global，國際市場竟能為他們瘋狂。

日出茶太這個亞洲品牌，不單需要克服了語言屏障，還要適應各種文化的價值觀，珍珠奶茶今年在日本突然大受年輕女性族群的喜愛，不過這也不是第一次的珍奶熱，這次日本人甚至把「珍奶」一詞變成動詞「タピる」、「タピ活（珍奶活動）」等新興用詞。剛開始學英文，我們因為不習慣，很容易忽略動詞用得對不對，例如：業績成長該用grow (發展、成長) 而非grow up (長大)，只有人才會grow up，合約書上「寫」什麼，應該用say而不是直譯成write。

為什麼我們學了這麼久的英文，卻經常用了好多含糊的動詞而不自知？答案是，我們多半太急躁。技巧是一回事，真正困難的是「打造跨文化思維」。像是拿捏和老外的「社交距離」、如何評價老外、如何理解老外的價值觀、人際觀，這些「看不見的語言」一如珍奶杯底裡，看不見的珍珠，我們以為「學不來」，但其實我們只是「沒看到」，直到慢慢吸一口，咀嚼幾回後，才能說我們真的有「學到英文」吧！

The gaps are bridgeable.






https://qz.com/581715/america-is-a-coffee-country-does-bubble-tea-stand-a-chance/
當咖啡大國漸漸接受珍奶市場
雞排珍奶前進紐約熨斗區
Taiwanese Fried Chicken and Bubble Tea Head to the Flatiron District
《紐時》珍奶文被罵爆 什麼才叫美國「主流」文化？


停刊宣言

大家好，我是一張圖搞懂雜誌的總編輯王妍筑，要和大家宣佈一個很沉重的消息，本刊紙本雜誌《一張圖搞懂》由於營運和轉型考量，確定於本期（2020年3月號）之後，實體雜誌正式吹熄燈號。

近期由於實體雜誌市場的大環境改變，我們不斷思考並實踐如何能為台灣英語教育市場帶來不同的價值和觀點，也確實得到讀者朋友肯定和讚許。

直到確定停止出版前的最後一刻，編輯部仍然在規劃如「不打烊的英文老師」、「一生必讀的8首英文詩」、「英文時光機」等題目，即便到最後，我們仍希望為實體雜誌盡到最後一分心力，未來我們將會全力籌備屬於《一張圖搞懂》的數位體驗內容，決心用更適合讀者的方式再現。

最後一刊的封面故事「30天英文日記挑戰」，是日記、也是遊戲，每天都有意想不到的關卡等著你破解，像是：Day 1用祈使句寫下待辦清單、Day 3用頻率副詞紀錄我的生活習慣、Day 16用進行式寫下我正在為目標努力些什麼、Day23用cost/spend/take寫出今天的消費......。

我們想說的是，你不需要寫得多好，才能開始，而是要先開始，才會變好。

走到今天，編輯部很感謝每一位曾經支持過我們的讀者，以及協力的外稿作者和所有品牌合作單位，如果目前是訂戶的讀者朋友，我們已經以Email形式，聯絡後續期數的移轉事宜，未來也請持續關注《英語島雜誌》粉絲團，以及轉型之後的改變，謝謝您。

“To write is human, to edit is divine.” –Stephen King

老外的台北私房景點


你以為的台北，和老外視角看見的台北，到底不同在哪裡？住在台北的人們對於這個城市，多半已習以為常，甚至感到平淡無奇，但為什麼卻有不少老外「超哈台」？

編輯部這次採訪了4位在台的外籍人士，他們都是住在台北的英文老師，在職業的背後，他們各自說了4段與台北共振的故事，有人認為台北是他心目中的波希米亞，有人在來台北以前，還以為全台灣都是佛教徒。

跳脫文化的同溫層、超越語言的侷限，原來他們看見的美好，不止在美食和友善的人，而是這個處處彌漫著多元和共存的空間。


中文腦X英文腦2.0

“To have another language is to possess a second soul.” ‒ Charlemagne

“It is astonishing how much enjoyment one can get out of a language that one understands imperfectly.” – Basil Lanneau Gildersleeve

“Learn a language, and you’ll avoid a war.” – Arab Proverb

“Just learning to think in another language allows you to see your own culture in a better viewpoint.” – Gates McFadden

“The more languages you know, the more you are human.” – Tomáš Garrigue Masaryk

“Language is not only the vehicle of thought, it is a great and efficient instrument in thinking.” – Humphry Davy

2020關鍵字
#climateemergency #climatestrike
在編輯部截稿前一天,《英國牛津字典》(Oxford Dictionaries),宣布了其選定的2019年度代表字Climate Emergency氣候緊急狀態;《柯林斯英語詞典》 (Collins Dictionary)則不謀而合地選出Climate Strike氣候 罷工。回顧2019年,不外乎是超乎尋常的環境氣候議 題:亞馬遜大火、瑞典女孩號召的氣候罷工,甚至在 我寫稿的當下,澳洲東南部的叢林大火正在延燒!
撇除這些新聞媒體是否過度渲染氣候變遷,編輯部的 夥伴看見的,是現代人的「心理氣候」,這次封面故 事《2020關鍵字》挑選了科技、媒體、經濟、社會人 文、環境類的關鍵字,每個字的背後都藏著問題,也 預示了機會,像黑暗世界通往光明的一把鑰匙,滿足 了某層面的知識、經驗上的需求。哲學家維根斯坦: 「語言為我們的世界畫出邊界。」我們希望2020每個 人都能掌握這些單字,而不是只有隱約的感覺,每種 關鍵議題都能用英文清楚說出自己的看法。

最讓人苦惱的小字
我們Instagram的追蹤者曾跟我們反映:「單字」不會還可以 查字典,偏偏就是「介系詞」,不知道自己這樣用對不對,也 不知道如何查起,一切難道只能憑感覺?
在寫英文email的時候,一定很多人都遇過類似情況:要不要 加to?還是at?這樣一個小小的字,卻可能是寄出前,讓所有 人都曾苦惱的字。就怕一個不精準,埋下誤會的導火線。
介系詞的用法靈活,要是過度依賴中文翻譯去學習,很容易就 搞不清楚,例如:她在董事會「裡」,介系詞不用”in”而是” on”,“She is on the board.”,更多時候,則是遺漏了介系 詞,例如:「訂閱我的頻道」是subscribe“to”my channel,to 就經常被漏掉了。
一個一個記,不如一塊一塊看
介系詞規則想起來很複雜,但仔細算起來也只有150個。搞懂 它最好的方法是——把它看做是「單字、片語」,以「字塊記 憶」的方式加深印象,例如:on behalf of、on account of、on top of,透過本期封面故事的歸納,整理成空間感、時間感、 方向感、動作感的用法,讓眼睛停留幾秒,並且唸出來,加深 印象,一次搞懂150個介系詞。
 讓人苦惱的小字,從此變成你的「直覺感應字」。


Instagram：「每個人平均有150個followers」
這期討論領導溝通力，你可能會認為「領導者」離你很遙遠，可有趣的是，在社群媒體上幾乎每個人都是leader，根據IG的統計，每個人平均擁有150個follower，從少數人的權威命令，到每個人都至少被100個人認同而追隨，透過照片、文字、影音，leadership是一種魅力，更是一種溝通語言。

Remember, feedback is meant to address the problem, not the person. ―Travis Bradberry, Emotional Intelligence 2.0作者

Word Gap = World gap
每出現一個新的字彙，其實都定義了某個現象。美國方言協會(American Dialect Society)每年都會票選出年度詞選，本期封面故事特地挑選了幾個近年有趣的字，像是Situationship 是Situation + Relationship描述戀人未滿的情況，還有給長輩看的假IG帳號Fake Instagram衍生而出的Finsta。
  
約翰‧歐康納(Johnson O'Connor, 1891-1973)是美國著名的心理測量師和教育家，他畢生提倡單字量的重要性，他曾說過"A person's vocabulary level was the best single measure for predicting occupational success in every area."(一個人的單字水準是用來測量事業是否成功的最佳單一指標，而且對各行各業都適用。)，他長年致力於找尋「單字量」和「成功」的關聯，發現單字水準越高的人，在學業與事業的表現也都越好。在2012年，美國布魯金斯研究院調查中發現，5歲的孩子的識字能力，顯著影響了他們在學校的表現，甚至成人階段的收入。
 
是不是Word Gap「字彙斷層」，能被我們大膽理解為World Gap「世界斷層」？很多讀者都想問，究竟要背多少單字量才夠？又要怎麼背才能稍微減少「斷層」呢？在這次的封面故事裡也提到，只要掌握800-1000個詞條，便能掌握75%的英文日常溝通，而我們這次也提供了你更進階、有效的擴張字彙庫的好方法，便是了解「字根」、「字首」、「字尾」，試著摸清某個詞的來源，給你不同層次的啟發，像是字根dict表示「說」，所以字典是Dictionary；獨裁者是Dictator，這些意想不到的連結，都令人感到驚喜且有趣。
 
"Words are, in my not-so-humble opinion, our most inexhaustible source of magic." 
 -- J.K. Rowling's character Dumbledore in Harry Potter and the Deathly Hallows

幸福真的學得來嗎？
這次封面故事《世界一流公開課》有"Learning how to learn" 教你重新學習、解放想像力的英文課、0基礎也能修的程式語言，甚至你可以在上面學到人生的終極學分：幸福課！據說這堂課年年爆滿，也是我最感興趣的一個課程，現代人都想知道幸福是怎麼一回事，甚至延伸出了許多Wellness Industry， 曾經是「最幸福國」的不丹創造了一個名詞--國民幸福指數GNH(Gross National Happiness) ，有趣的是，根據聯合國最新的排名，台灣排名26，是全東亞最幸福；號稱最幸福的不丹，卻掉到了97名， 變得比台灣人更鬱卒？有可能嗎？

這樣的調查結果耐人尋味，到底是什麼決定了幸福的開關？幸福的「量化標準」又是什麼？這堂課帶你從科學的角度探討，讓你和「幸福博士」相互切磋，這不是一件超級幸福的事嗎？

世界一流的知識，誰說只有特定的人才享有？公開課劃破了獲取知識的屏障，可是，往後大家都會一起幸福了嗎？《世界是平的》作者佛里曼認為，未來世界最大的落差，不會是「數位落差」，因為未來已經不會有數位落差了，所有人將藉由科技彼此緊緊連結在一起，未來最大的落差，將會是「動機」 落差。

"Live as if you were to die tomorrow. Learn as if you were to live forever." – Mahatma Gandhi

深夜裡的無眠英文課 
食物像語言一樣，都是文化的載體，台灣的夜市小吃承襲了多元文化的樣貌，因為有荷蘭、日本、客家、閩南跟原住民文化的糅合，才得以創造出我們飲食文化中「混血」的面貌。

夜市小吃好不好吃我想是其次，而是漫步在夜市的飲食經驗，在我們各自的心中有種共享卻又私房的記憶，傍晚踩著拖鞋，隨意走到一個攤位便能「團團坐」，我們分享食物、相互挾菜，象徵著彼此相互關照，這種活躍而「感性」的群體飲食經驗，和西方強調「獨食」，重視「理性」的飲食觀大相徑庭，中西飲食文化的情懷與趣味，也體現在不同用料、烹調方式、上菜節奏。不管是旅人還是在地人，別把美食記憶只留在手機裡，因為真正讓人魂牽夢縈的滋味，都在充滿冒險的體驗與故事裡。
 
既然飲食文化是種交流的捷徑，那麼一道道熟悉而家常的夜市小吃，為什麼不能是一堂堂深夜裡無眠的英文課？


一份來自教授的禮物

語言不僅僅影響你說什麼，還會影響你的認知。試著閉上眼睛，想像一幅畫，畫的中間是一頭象，背景為叢林，請問你會注意大象多一點，還是留意叢林久一些？研究發現讓西方人與東方人看同一幅畫，西方人的注意力大量聚集在中間的物體，而且觀察細微，有趣的是，東方人傾向觀察背景以及背景和主體的關聯，看得廣，因此也不特別留意細節。東西的文化差異，從這個研究便有跡可循，西方強調主體，東方在意主體與整體的「依存關係」。在這次封面故事中，台大外文系史嘉琳教授提到，華人社交互動模式多以「合作」為基本原則，西方人常偏向「競爭」，越乖的人反而在西方社會被視為低競爭力，更進一步探討為什麼外國人為什麼這麼愛嘲諷，又為什麼華人不愛的主因，史嘉琳教授的文章讀起來有一種安心感，她明明不是台灣人，卻比任何人還在乎台灣人到底怎麼學好英文。

由於英文是個揉雜了眾多文化的語言，華人要完全理解西方社會，確實需要長時間的文化浸泡，東吳英文系曾泰元教授便挑選了數個故事性強，又富含高知識密度的系列經典字，他的文章總能滿足讀者的好奇心，驚喜萬分，越讀越有滋味，從地名詞到人名詞，再從語源講解到典故，無論你是初學還是進階，都能自然而然理解更深層次的英文文化。


Culture is not changing how you see the world, but rather how you think and interpret.

緩速時間的秘方
回想我的童年，我每年大概有200天是騎自行車上課，這樣的日子過了7年，可是這一千多天的記憶，多數我都不記得，可以說根本全糊在一起了，反而是旅行的記憶，清晰而恆長，像是第一次瞥見的遼闊景色、第一次與當地人交談，甚至第一次在大白天遭到搶劫，時而驚喜、時而驚險，回想每一幕皆歷歷在目。

原來比起重複的日常，「第一次」的經歷更容易留下記憶。旅行就像打開感官的開關一樣，流動的景物、未知的事物，足以賦予人能量，迸出新的觀點。我對時間的感知，也因旅行而變慢、變長了。

本月封面故事《旅行研究所》整理出——意料之外能講英文暢遊的國家，像是有「地中海心臟」之稱的馬爾他、位於加勒比海的貝里斯、歐洲的新創基地葡萄牙，在Travel專欄也介紹了透過郵輪旅行的方式，只要打包一遍，就能造訪數個國家，旅途中，也不妨試著用過去式聊經驗、用現在式聊想法、用未來式聊展望，在新的地點用新的方式，創造屬於你的旅行觀點。 

“Unexpected travel suggestions are dancing lessons from God.”—Kurt Vonnegut


【刻意練習名詞】
增加美選民信心的magic word
2008年正逢美國總統大選，社會心理學家Christopher Bryan針對低迷的投票率，和史丹佛大學做了一個問卷實驗，其中的關鍵字，一組換成了動詞to vote另一組是名詞to be a voter，看最後哪組人真的會投票的機率高。

名詞：”How important is it to you to be a voter in the upcoming election?”
動詞：”How important is it to you to vote in the upcoming election?”
結果竟然是名詞組(96%)，比動詞組(82%)多了10%以上的投票率。

研究發現，原來當人用名詞形容自己，會比用動詞還來得有認同感與價值感。比起動詞，名詞能直接說出我是誰，並驅動人在真實生活落實行動。

“I read Shakespeare.” vs “I’m a Shakespeare reader.”
動詞創造行為，名詞呼喚信念。


你也曾用美劇學英文嗎？
根據Pearson的調查，學英文的人有58%曾透過看美劇或電影學英文。用美劇的英文學習失敗率很高，可能是大家習慣「看字幕」而不是「聽對話」，大部分台灣人對於「關掉字幕」這件事極度不安。
想要看美劇學好英文，第一個是，有策略。不是完全不能看字幕，而是要有策略地關掉它：第一遍用中文看，第二遍用英文看，第三遍請完全相信自己的耳朵，享受它。但更重要是第二個，信任感。
 
 編輯眼中的Omakase
美劇「無字幕」料理的想法,來自近幾年興起的無菜單料理omakase，omakase日文是「ぉ任せ」即中文的「信任」，讓廚師為你打點菜單。一張圖搞懂這次想當一回美劇廚師，為你安排學好英文的playlist，從有字幕看到無字幕，聽出老外才懂的深度梗。


一本為台灣上班族寫的英文雜誌
在劍橋英語的調查中，所有職場指標裡，職業特性最能決定英文能力，各產業重視的英文能力也有所差異，其中科技、航太、IT產業中老闆最注重的是讀寫能力，人資、零售、旅遊業最在乎員工能不能開口說。許多台灣上班族講的英文不算是英文，頂多只能算是台式英文，像是主詞不對、沒有受詞、直譯句子、介系詞混亂，導致一遇到外國客戶就經常溝通不良，造成誤會。和老外客戶去外面用餐，問對方還要不要來一點，聽見對方說了一句“I’m good. ” 就使勁夾菜給他，卻不知道在這裡的意思不是「好」，而是「謝謝，我不用」，落得客人好尷尬。一旦語言進入了像這樣的社交層次，難度就提高許多，熟練使用它，也等於在刻意練習另一種跳脫框架的思維以及跨文化的價值判斷。
 
成年人的學習重實用而非只談興趣，在工作中能即學即用，就是最好的學習方式，英文講求的是邏輯，只要思路清楚，商用英文也能夠用簡單的小字展現專業，因此編輯團隊就真的好想為台灣上班族寫一期封面故事，從「全球辦公室」寫到讓人既愛又恨的「茶水間日常」，我們把各種真正會發生在辦公室的現場搬進雜誌裡，讓你體會英文瞬間被扭轉的快感。

BBC曾經對700多位老師做調查：片語動詞到底困難在哪，結果第一名的答案是「片語動詞的意思會隨著後面的介系詞、副詞改變意思」（47%）；再來是「同一組片語動詞有很多不同的意義」（36.4%）。原來片語動詞學不好不是沒道理，因為連老外自己也很苦惱。
 
大多數人在學片語動詞時，看到動詞便下意識忽略了後面的介系詞、副詞，然而這些細節隱含著「動作」和「空間」的關聯，如in把活動或事件看做一個容器，像fit in（適應）、pencil in（暫訂）；on表示一個面，暗示「將某事置於…之上」，所以有build on（建立於）、go/move on（繼續）；at指能量聚集於一點， gaze/glance/stare at（盯著看）、catch at（抓住）。「片語動詞」比起「單字動詞」更強調動作發生的瞬間，既有畫面、方向，更有動能。
 
英文要好，不是單字必須越背越難，而是開始用能簡單的字創造交流。
“Supposing is good, but finding out is better.” ― Mark Twain

Design a Better City   設計一個以人為中心的城市
印度每年的車禍死亡人數是全世界最高，交通部長為了降低事故率，推廣「3D立體斑馬線」的概念，這個斑馬線，從路人的角度看或許沒什麼感覺，但從駕駛的角度看，就像地上真的長出一排路障，起到提前警示的效果，讓駕駛人不得不提前減速。台北今年也針對幾個路口，試辦了這樣既有趣又讓人安心的斑馬線。
 
這次封面故事是Design a Better City，介紹了溫哥華的“More Awesome Now”的計劃，原本了無生氣的巷弄搖身一變，成了IG熱門的打卡景點“Alley-Oop”，這只是溫哥華市區200多條巷弄的其中一條，未來不只是增加市中心30%的步行空間，更促進了30%人與人的互動；丹麥哥本哈根Strøget是歐洲最長的徒步區，政府讓原本飽受交通之苦的大街變得 “Walkable”，創造出時速5公里的公共空間，街道儼然變成住家的延伸。

無論是舊城區的復甦，還是新市鎮的開發，Design a better a city，我們想要說的是，生活在城市中裡的每一個人，都可能是改變城市設計的推手。
 
你喜歡你住的城市嗎？你能為它做什麼？如果你就是城市的設計者，你想設計什麼？

代名詞就像名詞的替身，代替句子中先前提過的名詞，避免相同的字被重複使用。以最常使用的人稱代名詞來說，許多人講英文經常He、She不分，或是明明該用I開頭，卻誤用成me，雖然聽得懂，但聽起來就像還在學說話的小朋友，句句充滿文法錯誤。I是主詞，me是受詞，不知道怎麼判斷用I還是me的時候，看誰是主、誰是客就可以了，救我是“Help me.”這裡的我是接受協助的，是「客」，用受格me；我打給你叫“I called you. ”這裡的我是打電話的人，是「主」，用主格I。
沒有代名詞的語言
有沒有不用人稱代名詞的語言呢？答案是有的，一個經典代表是日文，日文的人稱代名詞能省則省,若要稱呼對方，會直接稱呼對方的名字，用了代名詞反而有種「那個人」的距離感，但在英文裡，若聽見人用he或she來代表事物，反而是一種親密的意味，例如：I love Taipei. She is a gorgeous city.代名詞在英文的語言裡就是這樣時而扮演綠葉、時而扮演紅花，封面故事從主客關係的「人稱代名詞」、關注自己的「反身代名詞」、強調整體性的「不定代名詞」一直到身兼代名詞與連接詞的「關係代名詞」，一步步帶讀者理解英文代名詞。

王妍筑

簡單，就有力量
對於「捨棄」，我們恐怕誤解大於理解，以為捨棄就和苦行僧沒兩樣，捨棄不全然等於「節儉」，而是用「減法」過人生，割捨掉無法帶給你快樂的事物，珍惜留下的物品，這樣的概念在於「平衡」，而不是「過度」。
台灣人學英文太仰賴背單字，最後變成背得越多，卻也忘得越多，許多人便從此失去了學習的動力，喪失了學習與休息的「平衡」。

學英文”quality”比”quantity”還要關鍵
學英文，少，反而更好，尤其是強調效率的商務場合，太「依賴」I think、I feel這些字給你的安全感，容易讓母語人士聽來模棱兩可，甚至覺得你很囉嗦，立場又不明確。因此，這次封面故事討論了《美好生活提案：極簡主義》，從生活割捨不必要的物品，幫助我們發現生命中真正重要的事物，再到「用減法學英文」，告別句子的曖昧感，捨棄往死背單字的概念，深入學習每個小字，才能活用英文；視覺造句專欄《最具影響力的小字：If》特地幫讀者創造了一段故事，只要讀一遍，就能理解If在各種情況下的理性與感性，有「承諾」、「想像」也有「後悔」與「早知道」，聽出每句話的真真假假。

勇於捨棄就是改寫人生的開始
本期《一張圖搞懂》試著讓讀者捨棄學英文的習慣、囤物的習慣、看待日常的習慣，用「更少」的東西，填滿「更多」的人生。
Live less out of habit and more out of intent.

All Choices Are on a Par

We are our choices. 我們每分每秒都在做選擇，有些選擇小到甚至無法察覺，例如：早上要不要多賴床五分鐘？要不要等綠燈亮起再過馬路？中午一個人吃還是和同事吃？大至困難的抉擇：要留在城市打拚，還是回家鄉做點小生意？要不要結婚？乃至於要不要生小孩？你的選擇不單塑造了你的人生，更反映了你的價值觀。

這期比較級專欄用英文給讀者上一堂數學課，科學的世界井井有條，如數量、長度、金額，再怎麼高深的題目總有一個最好、最正確的答案。有趣的是，封面故事《最困難的決定》挑戰大家的順向思考，美國愛荷華州今年5月通過全美最嚴格的墮胎禁令，愛爾蘭同月則推翻了墮胎禁令，一個擁護權利、一個擁護生命，這個議題能不能也像數學一樣，找到最佳解答？

我們都曾面臨過困難的決定，有時候我在想，為什麼學校裡沒有一門「決定學」的必修課，若我們早學過如何面對這些困境，那麼人生會不會是截然不同的版本？

一張圖搞懂2018.07月號《如何說一個好故事》編輯室報告

Story 1
我現在要說一個跟公仔面有關的故事
「午餐肉煎蛋公仔面，唔該！」這是我第一次用粵語成功點到的餐。
讀大學的時候，我有段時間在香港讀書，起初完全不擔心學校的語言問題，加上英文又剛好是我的強項，只是搬到那一周後，我最大的挫折不是上課聽不懂，而是無法應付下課後的日常生活。儘管香港觀光發達，但仍有許多商家、攤販只講粵語，英文、普通話（中文）根本不好使，學校鐘聲一打，同學下課後一律只講粵語，我錯愕得像一隻斷翅的鳥，連社交也硬生生被按下靜音鍵，有口難言。於是我開始意識到學粵語的必要，我從學校餐廳拿了一張菜牌（menu），請室友一道菜、一道菜地唸給我聽，往後點餐的時候，只要前面每點完一個人，我就踩向前一步，一邊心裡默念一次：「午餐肉煎蛋公仔面、午餐肉煎蛋公仔面」，每次搭車的時候，我強迫自己和小巴司機溝通：「唔好意思，我要去旺角，係邊度落車？」（不好意思，我要去旺角，要在哪邊下車？）
直到有天我坐上的士（taxi），司機熱情地和我話家常，我下車前，他突然蹦出一句：「你係唔係新加坡人？你嘅廣東話點咁好？」（你是不是新加坡人？你的廣東話怎麼講得那麼好？）
當下，我心裡暗自大喊了一聲：Yes！心中湧入源源不絕的感動。

多年後我才漸漸明白，原來這些故事就是對生命最深刻的詮釋，當我每說一遍這個故事給別人聽，就好似能讓靈魂達到對方的心中。

Everyone has a story to tell. What’s yours?


Story 2
Show and Tell
英美國家的小學生必上的一堂活動課就是Show and tell，這堂課要每個人從家裡帶一樣東西來分享，可能是自己喜歡的玩具或是有意義的禮物，上了這樣一課堂，小學生學會了兩件事：一是分享，二是表達。
就算是講自己的母語，也要歷經這番淬鍊，才能把故事說精采。英文要說得動人、有畫面、有說服力，就不只是單字和文法，你得有說故事的準備，讓聽者如臨其境，感受你的情緒，有共鳴。
說故事可以用「講」的（telling），像是一個人很高tall、生氣angry，也可以用「演」的（showing），像是他的臉都漲紅了flushing、聲音變大聲loud。開始捨棄靜態字（stative verbs）改用動態字（active verbs），讀者會不知不覺走進你的畫面，一不小心，也變成你故事的一部份。


王妍筑

越簡單的規則，可能越接近答案 
達文西曾經說過一句話：” Simplicity is the ultimate form of sophistication.” 簡約是複雜的最終形式。
看看生活周遭，為什麼點閱率創新高的內容，往往是只有幾頁的懶人包？
為什麼越精緻的餐廳，能選擇的料理卻不多？

因為越是簡單的東西，大腦越輕鬆，只要太囉嗦，就不容易被人記在腦海，在這次TED專欄裡提到，我們的日常生活與複雜的統計數據環環相扣，只不過我們看見的面貌是邏輯分析、簡化後的數字，從天氣預報、Netflix推薦片單、選票預測，紛亂的數據一旦經過詮釋，了無生氣的數字一下子就變成與我們息息相關的資訊，簡單來說，統計學把複雜的世界變得更好理解。

那麼，學習英文也有這種簡化的可能嗎？答案是有。中文的寫作方式有起承轉合，是循環的模式，英文則是單刀直入，循直線的發展模式，如果用中文的邏輯去理解英文，就很容易陷在繁瑣的英文結構上，導致「見樹不見林」。封面故事完整地介紹整體性的閱讀策略，其中「文章結構圖」則幫助辨認文章類型來找「主題句」、「問題與解方」、「描述順序」、「作者目的」，預測文章類型的「訊號字」（signal words），它就像是旅途中的路標一樣，告訴你我們現在位於何處，什麼時候又進入了新的里程碑，輕輕喚醒你的英文邏輯力。

真正的簡約，絕對不只是刪繁就簡，而是能在紛亂中建立秩序、駕馭繁雜。

王妍筑

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一張圖搞懂是一場英語的「感官旅程」，把理性解決不了的英語問題，交給感性。圖像變成新語言，我們嘗試找出「動腦」和「動眼」的黃金比例，希望調出一種「動心」的結構。看到一個字、一個句子、一種結構，不要分析，不要記憶，而是感覺它，回應它，找回對的頻率和節奏，重新建立和英文的默契。

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3. Without prior written or authorised permission from Magzter, you should not modify, copy, distribute or sell any content obtained from Magzter as everything published here is the proprietary property of Magzter or its licensors. As such unauthorised use may also violate applicable laws including copyright and trademark laws, Magzter strictly prohibits these and will terminate your access and account if any such illegal activity is proved or detected. You should also stand liable for the damages caused by these unauthorised activities. Except as permitted by the Publication's lawful owner, you acknowledge that you do not acquire any ownership rights by downloading Publications accessed through the Service. Except as explicitly required under copyright law or permitted by the features of the Service you may not modify, reverse engineer, publish, transmit, display, participate in the transfer or sale, create derivative works of, or in any way commercially exploit or provide to a third party the content of the App, the Publications, or any portion of them without the express permission of Magzter and the owner of such content. We do not grant you any licenses, express or implied, to the intellectual property of Magzter or Magzter's licensors.

5. You specifically acknowledge that Magzter.com is not liable for any kind of defamatory or offensive or illegal conduct of other users or third parties or their content and that the risk of injury from the foregoing rests entirely with you.

8. Magzter reserves all rights to monitor the content published and inputted by you for the purpose of determining whether you are compliant with these terms and conditions and other operating rules determined by Magzter. Magzter has the right to take decisions about the content and delete them at its own will.

9. Magzter is a distributor and NOT a publisher of the Publications and so Magzter has no editorial control over the content, including opinions, advice, statements, services, offers etc., that is represented in the magazines. So Magzter will not take responsibility for the accuracy or the reliability for any information or facts provided therein or that is made available through the service, by anyone other than authorised Magzter employees who are acting on their official capacities. Accordingly, we have no editorial control over the Publications. Any opinions, advice, statements, services, offers or other information or content expressed or made available by third parties, including those made in Publications offered by the Service, are those of the respective author(s) or publisher(s) and not of Magzter. Magzter will not be liable for any loss or damage caused by your reliance on information obtained through the Service or from the Publications. The Service may contain links to other Internet sites and third-party resources and Magzter does not assume any responsibility or liability for communications or materials available at such linked sites. These links are provided for your convenience only. You are solely responsible for understanding any terms and conditions that may apply when you visit or place an order through a third-party site.

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Gift your loved ones with a Magzter Gift Card instantly and give them the freedom to read their favorite magazines from thousands of best-selling titles.

Gift your loved ones with a Magzter Gift Card instantly and give them the freedom to read their favorite magazines from {{magCount}} best-selling international titles.

Girish Ramdas is the Co-founder and CEO of Magzter, a New York based startup that has been making waves in the global digital publishing business. Magzter has crossed 80 million users since its inception in 2011 from more than 150+ countries with 1000s of magazines, newspapers and books from more than 4,500 publishers worldwide. He has more than 25 years of experience in cross-platform publishing, including print, mobile, and Web development. During this period, he has co-founded and run three successful start-up businesses. He has enabled magazine companies to go digital and helps them monetize their content across the digital world. Girish's deep industry experience in online, mobile and publishing ecosystems has made him an expert in acquisition, marketing and monetizing digital content across platforms globally.

In the event that you encounter any objectionable content on our platform, we have put in place a grievance redressal policy to address your concerns.

Magzter Inc. (“Company”, “we”, “us” or “our”) knows that you care about how your personal information is used and shared. Please read the following privacy policy (the “Policy”) to learn more about our privacy practices. By visiting any of the websites operated by the Company, and any sub-domains thereof, or using any of our mobile applications and other methods of content distribution (collectively, the “Service”), you acknowledge that you accept the practices and policies outlined in this Policy, and you hereby consent that we will collect, use, and share your information in the following ways.

Magzter Inc. is the World's largest and fastest growing self-service, cross-platform digital newsstand with over 80 million users since its inception in 2011 and thousands of magazines and newspapers across 40+ categories and 60+ languages. Headquartered in New York, Magzter has its local presence in Amsterdam, London, Mexico City, Chennai, Mumbai, New Delhi, Bengaluru, Singapore, and will soon be expanding to other countries. Founded by global entrepreneurs, Girish Ramdas and Vijay Radhakrishnan in June 2011, Magzter enables magazine and newspaper publishers around the world to create and deliver digital editions of their titles to global consumers.

Magzter is committed to providing a safe and secure platform for our users. Please note that Magzter is merely a platform for publishers to distribute their content. We do not control or endorse the content published on our platform. We cannot be held responsible for the actions of our publishers or their content.

Magzter is not responsible for compensating any party that has suffered damages or incurred costs due to any content, or part of the content, that violates their rights. Magzter is not liable to face any legal action in civil court for any violation of rights caused by any content, or part of the content, that infringes the rights of a third party.

Magzter offers the world’s largest {{allyoucanread}} subscription service called {{gold}} which gives digital readers unlimited access to 9,000+ magazines and newspapers for a monthly subscription price. Magzter also has the largest number of stories in the world with its game-changing ezRead 2.0 feature for its apps, which enables smartphone and small-screen mobile users to enjoy magazine content the way it was meant to be enjoyed, with article text that is easy to read and is accompanied by stunning videos and high resolution photography.

Magzter offers the world’s largest “All-You-Can-Read” subscription service called Magzter GOLD which gives digital readers unlimited access to 9,000+ magazines and newspapers for a monthly subscription price. Magzter also has the largest number of stories in the world with its game-changing ezRead 2.0 feature for its apps, which enables smartphone and small-screen mobile users to enjoy magazine content the way it was meant to be enjoyed, with article text that is easy to read and is accompanied by stunning videos and high resolution photography.

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Prior to Magzter, he was the President of Dot Com Infoway (DCI) and Galatta Media. His duties included strategic marketing, partnership development, and monetizing content globally. DCI grew from a small team of 3 in 2000 to 300 by 2011 and was dealing with web, software and app development for clients globally.

Since we launched, Magzter has been committed to partnering with global organizations to provide the greatest possible newsstand technology & service to our customers. Whether you are looking to offer magazine subscriptions to your customer database or just want to learn more, Magzter is committed to helping your business grow. To find out more, please fill out the questionnaire below:

The DMCA allows us to restore the removed content if the party filing the original DMCA Notice does not file a court action against you within ten business days of receiving the copy of your Counter Notice.

This Policy covers Company’s treatment of personally identifiable information (“Personal Information”) and other information about you and your computer or device that Company gathers when you are accessing the Service. We may collect Personal Information from you, as explained in more detail below, and we use this Personal Information internally in connection with our Services, including to personalize, provide, and improve our products, services, content, and advertising, and to allow you to set up a user account and profile, to contact you, to fulfill your requests for certain products and services, and to analyze how you use the Services. In certain cases, we may also share some Personal Information with third parties, but only as described in point 4.

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To analyze the quality of content and provide appropriate feedback to publishers

We have designated a Grievance Officer to address any complaints related to objectionable content.

We request that any complaint related to objectionable content be sent to the Grievance Officer through email to the above-mentioned email address. We also request that you provide the following details when making a complaint:

and the App that provides you the capability to order, subscribe to and receive the delivery of various magazines, books, news and magazine and publication related content (collectively known as 'Publications') and to have these digital versions of the Publications delivered to you

c. We also collect information associated with your use of the application in order to make personalized recommendations. If you provide your third-party account credentials to us, you understand some content and/or information in those accounts (“Third Party Account Information”) may be transmitted into your account with us if you authorize such transmissions, and that Third Party Account Information transmitted to the Service is covered by this Policy.

f. The Personal Information we collect allows us to respond to your requests, improve our products and services, customize the advertising and content you see, and communicate with you about new products.

is the World's largest and fastest growing self-service, cross-platform digital newsstand with over 87 million users since its inception in 2011 and thousands of magazines and newspapers across 40+ categories and 60+ languages. Headquartered in New York, Magzter has its local presence in Amsterdam, London, Mexico City, Chennai, Mumbai, New Delhi, Bengaluru, Singapore, and will soon be expanding to other countries. Founded by global entrepreneurs, Girish Ramdas and Vijay Radhakrishnan in June 2011, Magzter enables magazine and newspaper publishers around the world to create and deliver digital editions of their titles to global consumers.

n. We will also use usage information in order to ensure users adhere to our Terms of Use. For example, a user’s usage information will help us confirm that a user only downloads a magazine or other content a permitted number of times or to a permitted number of devices.

which gives digital readers unlimited access to 9,000+ magazines and newspapers for a monthly subscription price. Magzter also has the largest number of stories in the world with its game-changing ezRead 2.0 feature for its apps, which enables smartphone and small-screen mobile users to enjoy magazine content the way it was meant to be enjoyed, with article text that is easy to read and is accompanied by stunning videos and high resolution photography.

{{magzter}} is the World's largest and fastest growing self-service, cross-platform digital newsstand with over 87 million users since its inception in 2011 and thousands of magazines and newspapers across 40+ categories and 60+ languages. Headquartered in New York, Magzter has its local presence in Amsterdam, London, Mexico City, Chennai, Mumbai, New Delhi, Bengaluru, Singapore, and will soon be expanding to other countries. Founded by global entrepreneurs, Girish Ramdas and Vijay Radhakrishnan in June 2011, Magzter enables magazine and newspaper publishers around the world to create and deliver digital editions of their titles to global consumers.

EYESCREAM一張圖搞懂 Magazine - 7月號/ 2019第33期

EYESCREAM一張圖搞懂 Magazine - 7月號/ 2019第33期

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