Shoes and Accessories - October 2016

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Some would say that the recent online rush almost reenacted the American ‘gold rush’. The sales successfully kept millions of people across the country hooked, and, quite unlike in the past, it happened without any technical issue. This sounds like a build up to the much-awaited festive finale which is soon going to thrill the retail landscape further. It was also a confirmation that the e-commerce industry in India is quite a force to be reckoned.

This big online buzz, however, hasn’t subdued the prominent developments taking place in the offline segment. It rather appears to be growing at the exact rates many had predicted. The fact that big names like H&M and Future Group have been opening more physical retail points in almost most possible locations seems to prove that to write off the traditional segment will only mean highlighting ignorance.

It is clear that the coexistence of the two will remain and will continue to do so but without equilibrium as the market promises at least something for each brand. The growth both the segments have displayed indicates that each stakeholder is also getting their share of the market pie.

This development is accompanied by diversity in product offering and abandoning the traditional retail approach. If Liberty claims to have achieved a huge growth, then the same can also be true for Aldo, making it clear that homogeneity is no more that relevant and sticking to it means only risking an operation.

Underscoring this, online giants have launched their private labels. With their technological advantage, accurate data and achieved digital penetration, it is likely any giant can easily push its private label. However, this remains to be seen, though this hasn’t happened in the physical segment pursued by some of the large-format stores.

Shoes and Accessories Magazine Description:

S&A continuously presents new concepts, designs, materials and innovation for constant betterment, updates key professionals on business information, consumer behaviour, market studies, industry reports and trade events. For the fashion conscious consumers, it provides information on trends and trend-setting products covering all categories in shoes, bags and fashion accessories.