We Are Planning To Strengthen Our Team In Bengaluru, From The Current Number Of 150 To 300 People

Mouser Electronics is a leading online distributor of semiconductors and electronic components, representing over 750 manufacturers. How the company brings about excellent growth, and successfully manages such a wide range of suppliers and their large inventory of products, is what Rahul Chopra of the EFY Group tried to find out during a chat with Mark Burr-Lonnon, SVP Global Service, APAC and EMEA, Mouser Electronics.

- Rahul Chopra

EB: How has Mouser’s business been over the last one year? What are the major growth markets?

This year, we grew 41.6 per cent globally. We are now a US$1.89 billion company. However, in 2001, we were next to nothing. Our business in North America continues to grow, with 35.4 per cent growth reported this year. We are growing even faster in the Asian market, registering a 48.7 per cent growth. Europe also contributed to the company’s success, putting up a strong growth of 45.6 per cent this year. In Europe, the major markets for us are Germany, the UK, Italy and France. Germany alone contributed 40 per cent of our EMEA business. Our EMEA business at present is more than US$565 million.

EB: How’s your business growing in the Asia Pacific region, including India?

Our business in the Asian market is growing well; in India our business grew by 32 per cent this year. China and Japan are also our major markets, reporting growth rates of 57 per cent and 56 per cent, respectively, this year. Australia, where our business grew 16 per cent this year, has a lot of potential. We are now focusing more on marketing in the country. More and more global customers are finding us.

EB: How do you view the Indian market? Are you planning to expand your presence in the country?

The Indian market interests us in many ways. At the end of next year, we are planning to strengthen our team in Bengaluru, from the current number of 150 to 300 people. A year ago, we had only 50 team members.