Hybrid Work' Is Not Two Kinds Of Work
Entrepreneur magazine|January 2024
Return to office? Stay at home? Increasingly, companies are choosing bothgoing with a hybrid model that's viewed as a compromise between old and new. But to do it right, you must treat it as a radical reimagining of how we work.
GLEB TSIPURSKY
Hybrid Work' Is Not Two Kinds Of Work

By the end of this year, 39% of all global knowledge workers will be hybrid workers. That's a forecast from B Gartner, and it's more than just a statistic; it's a harbinger of a seismic shift in our work culture.

Some business leaders may mistake this trend as a partial return to "the way it was." But that is shortsighted. The hybrid model isn't just "old office life" for half the week, and it also isn't a free-form, work-from-home life for half the week. To embrace the hybrid work model means reimagining the very fabric of our work environment. The pandemic taught us that work is not a place you go; it's something you do-so the office must now serve as a hub for collaboration and innovation, not a factory for rote tasks.

I'm a business consultant who has helped over two dozen companies adopt hybrid work models, and I get plenty of pushback from managers who are used to "management by walking around." But in the hybrid world, leadership will require a more nuanced understanding of remote team dynamics, and a focus on results rather than hours spent at a desk.

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هذه القصة مأخوذة من طبعة January 2024 من Entrepreneur magazine.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

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