AT THE FRONT OF THE RACE
Hotelier India|February 2021
Challenges posed by the pandemic notwithstanding, IHG signed five hotels in South West Asia and opened three new properties in 2020
VINITA BHATIA
AT THE FRONT OF THE RACE

The impact of the COVID-19 crisis on the travel and hospitality industry cannot be underestimated, but most hoteliers passionately believe it will recover with time. After all, people will always want to explore the world, relax or reconnect with friends and family. And it is this need that will help businesses in this space to turnaround.

Sudeep Jain, MD, South West Asia, InterContinental Hotels Group (IHG) is confident that this economic recuperation will gradually unfold, although he is unsure how long it will take to put this crisis behind us. Understandably, the recovery will not be linear across markets and much depends on how vaccination programmes are managed across different countries, including India.

“Due to factors such as further easing of COVID-19 restrictions, pent-up demand, confidence in clean initiatives such as our IHG Way of Clean programme and of course, positive news around the vaccine, we have seen a gradual improvement in consumer confidence,” Jain stated. This resulted in an increased overall occupancy across IHG’s portfolio in December as compared to previous months; a trend that continued in January 2020 as well.

TURNING A CORNER

But not all was hunky-dory for the brand over the past 11 months. As COVID-19 posed unprecedented challenges to the travel industry, many IHG hotels around the world, including India, ran at the lowest occupancy levels ever seen, and others had to temporarily close their doors.

هذه القصة مأخوذة من طبعة February 2021 من Hotelier India.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

هذه القصة مأخوذة من طبعة February 2021 من Hotelier India.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

المزيد من القصص من HOTELIER INDIA مشاهدة الكل
A Match Made in India
Hotelier India

A Match Made in India

Director General of Tourism Mugdha Sinha's grand vision for wedding tourism...

time-read
6 mins  |
November 2024
Tee Off in Style
Hotelier India

Tee Off in Style

Hoteliers are giving golfing facilities a boost even as they offer putting greens that make the sport popular.

time-read
4 mins  |
November 2024
Bespoke Getaways: What Makes Them Desirable?
Hotelier India

Bespoke Getaways: What Makes Them Desirable?

Boutique hotels are increasingly becoming the first choice among discerning guests as they provide meaningful breaks.

time-read
5 mins  |
November 2024
Why Western Couples are Choosing India for Their Big Day?
Hotelier India

Why Western Couples are Choosing India for Their Big Day?

Decoding the reason, and how to cater to them...

time-read
2 mins  |
November 2024
Blending Tradition with Innovation
Hotelier India

Blending Tradition with Innovation

The balance of honouring tradition while adding a dash of modern flair is what keeps the culinary scene fresh and exciting...

time-read
3 mins  |
November 2024
DON'T THINK, OUTSIDE THE BOX
Hotelier India

DON'T THINK, OUTSIDE THE BOX

The oft-quoted maxim, \"Think out of the box!\" does little to encourage creativity or innovation and often is their enemy.

time-read
3 mins  |
November 2024
Putting the Wow into Weddings
Hotelier India

Putting the Wow into Weddings

As hotels become the preferred venue choices for weddings, the industry is certainly shaking things up.

time-read
6 mins  |
November 2024
Innovation Is Not an Option but a Necessity
Hotelier India

Innovation Is Not an Option but a Necessity

Emphasizing the need for the Indian hospitality sector to innovate and disrupt itself in the current transformative period.

time-read
4 mins  |
November 2024
Why Marriott built its GCC in India?
Hotelier India

Why Marriott built its GCC in India?

Drew Pinto, Executive Vice President and Chief Revenue & Technology Officer of Marriott International, tells Hotelier India all about finding the best talent in India...

time-read
5 mins  |
November 2024
FROM POTENTIAL TO POWERHOUSE
Hotelier India

FROM POTENTIAL TO POWERHOUSE

In an exclusive and candid interview with Hotelier India, Gajendra Singh Shekhawat, India's Minister of Culture and Tourism, speaks about how tourism and hospitality will power India's economy by 2047.

time-read
8 mins  |
November 2024