But one question persists: if communication is so important, and we are more interconnected than ever before, then why are most managers and leaders so bad at it?
In business, or in any relationship, communication—with team members, investors, customers, vendors, and everyone in between— is everything. Ineffective communication results in lost moments and squandered opportunities.
Back to the beginning
In our bodies, when cells do not communicate properly, it indicate an illness. When nations do not communicate with each other, it can cause war. Not communicating with your spouse can lead to divorce. Communication is the lubricant that keeps the engine of humanity running.
Yuval Harari, author, Sapiens: A Brief History of Humankind, explains how this capacity to think outside ourselves, to create, businesses, constitutions, stories, myths and art, is our X factor. This ability paved the way for humans to organise into large groups and connect by way of a common purpose and meaning. Because we could collaborate for a greater good, we could survive.
Communication is how we relate to our world to build common connections and manage the environment around us. However, as we know from our experience, the art of communication is many times lost.
Breakout: Know where you want to go
Strategies for communication planning:
هذه القصة مأخوذة من طبعة August 2021 من Indian Management.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
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هذه القصة مأخوذة من طبعة August 2021 من Indian Management.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
Trust is a must
Trust a belief in the abilities, integrity, values, and character of any organisation is one of the most important management principles.
Listen To Your Customers
A good customer experience management strategy will not just help retain existing customers but also attract new ones.
The hand that feeds
Providing free meals to employees is an effective way to increase engagement and boost productivity.
Survival secrets
Thrive at the workplace with these simple adaptations.
Plan backwards
Pioneer in the venture capital and private equity fields and co-founder of four transformational private equity firms, Bryan C Cressey opines that we have been taught backwards in many important ways, people can work an entire career without seeing these roadblocks to their achievements, and if you recognise and bust these five myths, you will become far more successful.
For a sweet deal
Negotiation is a discovery process for both sides; better interactions will lead all parties to what they want.
Humanise. Optimise. Digitise
Engaging employees in critical to the survival of an organisation, since the future of business is (still) people.
Beyond the call of duty
A servant leadership model can serve the purpose best when dealing with a distributed workforce.
Workplace courage
Leaders need to build courage in order to enhance their self-reliance and contribution to the team.
Focused on reality
Are you a sales manager or a true sales leader? The difference, David Mattson, CEO, Sandler® and author, Scaling Sales Success: 16 Key Principles For Sales Leaders, maintains, comes down to whether you can see beyond five classic myths that we often tell ourselves about selling.
