THE FUTURE OF EVENTS & CONFERENCES
Industry Leaders|December 2020
2020 is the pandemic year, and the only thing that was on the rounds this year was the virus, masks, and social distancing guidelines across countries.
Jack Gilfoyle
THE FUTURE OF EVENTS & CONFERENCES

People resorted to working from home, doing their work responsibilities, and even work meetings virtually from home.

2021 will see an increase from 20% of the budget spent on virtual events in 2020 to 36%.

Similar was the case of conferences and events of 2020, most of them got canceled, and fewer were held virtually. This is the future of the events and conferences!

2020 devastated the conference industry, with high-end corporations canceling out the entire line-up of conferences and events of 2020 facing huge losses. And as the year comes to an end in a month, events professionals are still wondering, “What will be the future of events in 2021? Will there be still virtual events in 2021 too?” As the pandemic virus and situation become unpredictable, and the vaccine is still in the testing phase, many organizations are already canceling their event line-up for 2021 and opting for virtual events.

Organizations like CES and Disney already scheduled virtual events!

A research study in August on the future of conferences and events of 2021 and plans of B2B Marketers for the events presented the following:

  • The world is entering into a hybrid future, and when earlier events were held and scheduled by two separate entities, now both merged as one virtual event organizer

  • 80% of the respondents of the study were willing to run or participate in hybrid events in the year 2021

هذه القصة مأخوذة من طبعة December 2020 من Industry Leaders.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

هذه القصة مأخوذة من طبعة December 2020 من Industry Leaders.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

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