A Mountain of Enduring Design Excellence
PEN WORLD|April 2022
From the Conklin Endura Deco Crest to new pens in the Monteverde Regatta collection, California's Yafa Brands is bursting with creative new designs.
NICKY PESSAROFF
A Mountain of Enduring Design Excellence

Conklin Endura Deco Crest fountain pen and ballpoint in solid black acrylic with chrome-plated metal overlay; Endura Deco Crest ballpoint and fountain pen in marbled blue acrylic and rose gold-plated metal overlay.

In 1967, Yafa Brands CEO Yair Greenberg moved to Los Angeles, California to study business administration at California State University, a subject not yet available for study in his young homeland of Israel. Fifty-five years later, that ambition has reached full fruition. Currently, Yafa is the exclusive distributor of 13 distinct brands including Delta, Nettuno 1911, and Maiora; Germany's Diplomat; Italy's Pineider, Stipula, Tibaldi, and Marlen; and U.S. brands Conklin, Monteverde USA, and Private Reserve Ink, which Yafa also owns and produces.

Endura Deco Crest fountain pen and ballpoint in marbled orange acrylic and gunmetal gray overlay.

These days, Greenberg is placing much of his focus on ramped-up production of his own brands. Yafa's purchase of Private Reserve Inks makes the company one of the largest providers of fountain pen inks in the world, including the new Private Reserve Neon Inks collection in this issue's "now" section. For more on Yafa Brands inks, see the August 2021 issue of Pen World (Vol. 34 No. 5, “To Inkfinity...and beyond!").

Conklin All American Demo fountain pens in transparent acrylic with chrome-plated clip and stainless steel nib, translucent blue acrylic with gold-plated clip and stainless steel nib, and translucent orange acrylic with gunmetal gray clip and stainless steel nib.

هذه القصة مأخوذة من طبعة April 2022 من PEN WORLD.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

هذه القصة مأخوذة من طبعة April 2022 من PEN WORLD.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

المزيد من القصص من PEN WORLD مشاهدة الكل
Remembering Ward Dunham (October 11, 1941 - August 24, 2024)
PEN WORLD

Remembering Ward Dunham (October 11, 1941 - August 24, 2024)

On August 24, 2024, calligrapher Ward Dunham passed away.

time-read
2 mins  |
October 2024
The Black Pen Society and the D.C. Pen Show: Poobah in a Flower Pot
PEN WORLD

The Black Pen Society and the D.C. Pen Show: Poobah in a Flower Pot

Do you like black pens? If so, you are probably already familiar with the fun, frivolity, and fellowship associated with the Black Pen Society (BPS).

time-read
1 min  |
October 2024
Stationery Fest: This Is Not a Pen Show
PEN WORLD

Stationery Fest: This Is Not a Pen Show

Daisy and Neil Ni's twist on the traditional pen show is about community, not commerce.

time-read
6 mins  |
October 2024
"It Has Style:" A History of the Aurora Hastil (1969-1970)
PEN WORLD

"It Has Style:" A History of the Aurora Hastil (1969-1970)

The Italian pen company's experiment in modernism led to a revolution in late 20th century pen design. A two-part series.

time-read
5 mins  |
October 2024
GW Pens Scores a Critical Hit
PEN WORLD

GW Pens Scores a Critical Hit

With new collections inspired by Dungeons & Dragons and Fender guitars, artisan John Greco is tapping into cultural trends.

time-read
6 mins  |
October 2024
Roterfaden's "Pocket Companion' "
PEN WORLD

Roterfaden's "Pocket Companion' "

The Taschenbegleiter hand-made planner system from German artisan cooperative Roterfaden features a modular organizational system that grows with the user's ambitions.

time-read
6 mins  |
October 2024
S.T. Dupont Takes the Iron Throne
PEN WORLD

S.T. Dupont Takes the Iron Throne

The French atelier continues its forays into popular culture with a new, officially licensed Game of Thrones collection.

time-read
6 mins  |
October 2024
More Mail, More Dip-Less
PEN WORLD

More Mail, More Dip-Less

The six-part series on dip-less (or one-dip) fountain pens garnered some major attention through its run from October 2023 through August 2024 (Vol. 36 No. 6 Vol. 37 No. 5).

time-read
2 mins  |
October 2024
David Oscarson: A Reflection
PEN WORLD

David Oscarson: A Reflection

The artisan pen maker celebrates 25 years of luxury writing instruments with a new collection that harkens to his Art Nouveau roots.

time-read
7 mins  |
October 2024
The Parkette Hopalong Cassidy Ballpoint Pen
PEN WORLD

The Parkette Hopalong Cassidy Ballpoint Pen

The Jotter was advertised as Parker's first ballpoint pen, but a novelty item that played on the Hopalong Cassidy culture craze predated it.

time-read
4 mins  |
October 2024