The Power-packed Trio
CULTURAMA|July 2020
Sonia Hays caught up with the remarkable business leaders Schauna, Alisha and Nadia Chauhan, CEO, Director, and Joint MD, respectively, of Parle Argo for a friendly chat on family, work and being in positions of influence
Sonia Hays
The Power-packed Trio

The Chauhan sisters – Schauna, Alisha and Nadia – have been well-known for their business ventures across the globe. Titles such as ‘Most Influential Woman of India’, ‘Most Powerful Business Woman’, ‘Most Powerful Woman’ and more are constantly bestowed upon these siblings by leading organisations, but they stay true to their roots and continue to empower their employees through their perseverance and hard work. The sisters share their experiences in this exclusive interview with Culturama.

Can you share a little about your role in Parle Agro and working with your sisters?

Shauna: Since we have such demarcated spaces between each one of our responsibilities, there is a wonderful positive synergy between us. Of course, we do have our differences at times, which we resolve. I know when I go to one of my sisters for advice, I can rely on it. If one of us is doing something wrong, we can tell each other with absolute trust. Nadia: I never joined the company at this position (Managing Director and Chief Marketing Officer), but grew into it over a period of almost 18 years. I joined as part of the marketing team and worked on small projects towards revitalising Frooti as a brand. Slowly I started handling many other functions and building larger teams.

Alisha: I handle the CSR for the company. I have started a foundation in my father’s name – the Prakash Jayantilal Chauhan Foundation. We have undertaken a few projects such as infra development of Anganwadis. I hope to be doing a lot more in this department.

How has your father, Prakash Chauhan, a successful businessman himself, influenced you?

هذه القصة مأخوذة من طبعة July 2020 من CULTURAMA.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

هذه القصة مأخوذة من طبعة July 2020 من CULTURAMA.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

المزيد من القصص من CULTURAMA مشاهدة الكل
CULTURAMA

NFT: All Set To Make History

One of the more common terms that you come across on social media these days is NFT, which means non-fungible token. The concept has left several people perplexed; however, it has not stopped brands around the world jumping at this growing opportunity. Anurima Das delves deep into the fascinating world of NFTs to learn and capture the intricacies of this unique digital addition

time-read
3 mins  |
October 2021
Embracing The Real Estate Boom
CULTURAMA

Embracing The Real Estate Boom

While the pandemic may have initially slowed the real estate dreams of buyers and developers, the trend is seeing a dramatic surge in recent times. Sowmya Putran looks at why it is worth investing in real estate now, more than ever

time-read
3 mins  |
October 2021
Why Do You Need An Interior Designer?
CULTURAMA

Why Do You Need An Interior Designer?

An interior designer can help style a home and give it a fabulous makeover proficiently. Bindu Gopal Rao looks at key aspects that make these designers an essential part of your new home

time-read
3 mins  |
October 2021
Enchanted by INDIAN CULTURE
CULTURAMA

Enchanted by INDIAN CULTURE

She came to India with an open heart, and the country did not disappoint French citizen Delphine Delaoutre. From discovering the unique culture, tasting new cuisines, to getting up close and personal with the people, Delphine thoroughly immersed herself in the local traditions. Team Culturama caught up with Delphine about her life in India

time-read
2 mins  |
October 2021
Hill Stations of INDIA .
CULTURAMA

Hill Stations of INDIA .

Planning to take a break and go on an unforgettable vacation? Embark on a quick and safe trip to one of the many stunning hill stations of India. Team Culturama guides you through a few of the top beautiful destinations in the country

time-read
2 mins  |
October 2021
CULTURAMA

OLYMPIC DREAMS COME TRUE

When Indian freestyle wrestler Ravi Kumar Dahiya won the silver medal at the 2021 Tokyo Olympics, a proud nation cheered his achievement This prestigious medal tops his other glorious wins including the 2019 bronze medal at World Wrestling Championship and the two-time Asian Wrestling Championships. Meera J Pillai caught up with the star athlete after his incredible win at the recently concluded Tokyo Olympics.

time-read
3 mins  |
October 2021
CULTURAMA

INDIAN HOMES EXPERTS

Global Adjustments has been an expert on Indian homes for the past 26 years. Here's a set of FAQs put together by Team Culturama for those wanting to rent or buy a house in India.

time-read
2 mins  |
October 2021
Adding Too Much Value
CULTURAMA

Adding Too Much Value

A classic problem of smart, successful people is Adding Too Much Value. This bad habit can be defined as the overwhelming desire to add our two cents to every discussion. A slight variation on Winning Too Much, Adding Too Much Value is common among leaders who are used to running the show. Marshall Goldsmith shares his take on workplace behaviour that can make a difference in team building

time-read
2 mins  |
October 2021
CULTURAMA

Build Your Immunity

Immunity has become one of the more commonly used words around the world since the start of the pandemic. Jennifer Thomas shares ways people can make themselves healthier

time-read
2 mins  |
October 2020
My disciples call me MANU MASTER!
CULTURAMA

My disciples call me MANU MASTER!

Varsha Ramachandran shares details of Virtual Bharat’s recent film on the remarkable artiste Manu Master

time-read
3 mins  |
October 2020