Q: How can the jewellery manufacturing business adapt to the digital world?
Sanjay Kothari (SK): Digitalization has been the trend in almost all sectors of the economy. But the Gems &Jewellery(G & J)industry was, by and large, running offline, until it was hit by the Covid-19 crisis, which severely impacted economies and industries globally, leading to one of the worst downturns in the history of humankind. The G & J industry holds an important place in the country’s economy, accounting for 7% of the GDP. It witnessed a significant change in the business outlook because of Covid. Amidst all the uncertainties, the industry started seeing digitalization as a way to move forward.
It has finally started valuing technologically advanced infrastructure as an asset. And this applies not only to E-commerce and social media presence, but also technological advancements and artificial intelligence for manufacturing processes.
The ability to customize and personalize products with 3D design tools is going to be path-breaking. 3D Printing will also permit direct metal printing, eliminating the need for moulds and other machinery. With digitally driven tools, such as electroforming, the emergence of affordable, lightweight jewellery has become possible. In addition, with technology like blockchain, transparency and trust will no longer be a concern. Gemstones and precious metals will be traceable back to their source, giving a fillip to ethical practices.
Q: What are the major “do”s and “don’t”s which a manufacturer needs to watch out for when going digital?
هذه القصة مأخوذة من طبعة May - June 2021 من Diamond World.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
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هذه القصة مأخوذة من طبعة May - June 2021 من Diamond World.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
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