Nicole Chen and Sabrina (@thenictionary and @sabrinalexandr on TikTok) bonded over their love for makeup during the pandemic. Before even getting to meet each other offline, they launched a collaboration with other beauty content creators for a makeup series on TikTok that quickly drew attention to their talent.
On the beginnings…
NICOLE I used to feel insecure about my body and I didn’t like the way I look. When studying abroad in the UK, I started to learn makeup and it helps me feel great about myself — not to cover who I am, but as a practice of showing up for myself and exploring different sides of myself. It eventually evolved into a passion and endeavour.
SABRINA I started just creating content. After some time, people came to me and asked if I can also do makeup for them — I was like, why not? When the pandemic hit, I noticed the audiences were more engaged with short-from videos that are less than 60 seconds. From there, I started to experiment with more bizarre makeup content on TikTok. Now, Instagram is more of a portfolio for me as a makeup artist, whilst TikTok is where I express and explore my creativity.
On finding one’s voice..
NICOLE On TikTok, being talented and having your own style are not enough, you need to have a personality that people can latch on to. You have to carve a niche out for yourself. For me, being authentic to myself and my audiences without giving away too much of my personal life hasn’t been the easiest, but I found humour a good way to give me sustainability over a long period. With that, I get to interject my personality, and at the same time, protect my own energy.
هذه القصة مأخوذة من طبعة August 2023 من L'OFFICIEL Malaysia.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
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هذه القصة مأخوذة من طبعة August 2023 من L'OFFICIEL Malaysia.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
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