CRAZY RICH ASIANS
MEGA|February 2021
The world of luxury is shifting and the Asian market is now at the forefront of the fashion revolution
MIA CASTRO
CRAZY RICH ASIANS

As Kevin Kwan once overheard at the Hong Kong Jockey Club and chronicled in his novel Crazy Rich Girlfriend: “Everyone claims to be a billionaire these days. But you’re not really a billionaire until you spend your billions,”—a statement that rings true to how many Asians live today, in a world where luxury consumerism is equated to success.

In 2019, China alone surpassed the US as the world’s biggest fashion market. Even more recently, in hopes of recovering after the pandemic, luxury brands pivoted away from the American and European market to streamline their efforts into Asia.

هذه القصة مأخوذة من طبعة February 2021 من MEGA.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

هذه القصة مأخوذة من طبعة February 2021 من MEGA.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

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