BED OF FLOWERS
MEN'S FOLIO Malaysia|March 2021
Taking on the Seventies shape, Alessandro Michele sources inspirations from Ken Scott’s archive for Gucci’s Epilogue collection.
John Ng
BED OF FLOWERS

Named “Epilogue”, the co-ed collection is Gucci Alessandro Michele’s first outing since the creative director announced that he’d be “abandon[ing] the worn-out ritual of seasonalities and shows to regain a new cadence, closer to my expressive call” in a post on the brand’s Instagram account. Instead of a pre-recorded presentation, the digital narrative, which was live-streamed from Rome’s late-Renaissance jewel, the Palazzo Sacchetti, ran over a period of 12 hours showing Big Brother-style behind-the-scenes on a campaign shoot, the lookbook shoots plus the show planning as it happened. The process turned the creators into the performers thus demonstrating Michele’s all-inclusive notion of beauty.

هذه القصة مأخوذة من طبعة March 2021 من MEN'S FOLIO Malaysia.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

هذه القصة مأخوذة من طبعة March 2021 من MEN'S FOLIO Malaysia.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

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