ANIS FOUNDER DOPPELGANGER
His passion for fashion and determination to be his own boss led Anis to open his own thrift store at a very young age in the capital of Pulau Pinang. Targeting people of all ages, the products found at Doppelganger include fashion garments and accessories that are handpicked by the founder himself. Today, this youthful boutique is reckoned as one of the best places on the island for quality and rare findings.
What's your brand philosophy when it comes to fashion and sustainability?
At Doppelganger, we are very aware of what we're selling. We only supply items that we really feel like they are saleable, and this practice has allowed us to avoid wastage as much as possible.
You've been in the industry for quite some time. What are the changes that you've seen in consumer behaviour in terms of going thrift shopping?
About 10 years ago, I'd say people were more doubtful and a bit sceptical when buying thrift clothing. They were worried about where the clothes came from, whether or not they were clean, and if they were original, etc. However, when I opened my own secondhand shop, I'd say that those concerns have reduced significantly. In fact, we're seeing more people logging in for vintage and thrift items, especially among people my age.
Why do you think millennials and gen-z especially are extremely invested in thrift items?
هذه القصة مأخوذة من طبعة April 2022 من MEN'S FOLIO Malaysia.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك ? تسجيل الدخول
هذه القصة مأخوذة من طبعة April 2022 من MEN'S FOLIO Malaysia.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
Forged in Steel
Franck Muller celebrates Sincere Fine Watches’ 7Oth anniversary with avery special Vanguard.
Made For Modern Life
The Volvo EX30 is the much-needed vehicle for a joyful and fuss-free ride.
Eastern Charm
With a blazing display of KARLS Group's culinary bravura, the Upper House KL gives classic Asian flavours a modern twist.
When Worlds Collide
Where revered tradition meets unceasing imagination, Hennessy has teamed up with French artist Jean-Michel Othoniel for its latest collaboration.
Business Means Business: Cathay Pacific
With the return of flights, and the additional of new ones, there is little reason to doubt that doing a stopover in Hong Kong with Cathay Pacific to any destination in the world from ASEAN is the best decision one might make in their lifetime. Plus, its concrete Business and Premium Economy Class offerings, and world-renowned lounges in HKIA make travelling on the Hong Kong-based airline an experience via a stopover, rather than a chore.
Malaysia's New Zenith
Celebrating the first Malaysian Zenith boutique in The Exchange TRX.
Two-Timing
Cartier's timekeeping greats for 2024 range from the classic to the experimental.
Racing Through Time
Celebrating Rolex’s timeless relationship with motor racing.
A Man And His Watch
Men's Folio Malaysia speaks to watch collectors about the first watch that drew them into the hobby.
A Cartoon's Charm
Cartoon watches might seem childish but there are reasons to feel otherwise, especially if the nostalgia transports one back to childhood days.