Bacardi adds sparkle to this holiday season with a Festive Décor Set, curated in partnership with Social Studies
Ambrosia|January 2021
Complete with a styled tablescape, bar tools and cocktail recipes to make celebratory drinks, the Bacardi Holiday-At-Home Set is designed to elevate cocktail hour this season
Bacardi adds sparkle to this holiday season with a Festive Décor Set, curated in partnership with Social Studies

Bacardi has teamed up with Social Studies to curate a festive décor kit to fuel the fun of creative cocktailing and table setting. A recent survey of over 2,000 Americans by the world’s largest privately-held spirits company revealled that people are craving connection this holiday season and want to transform their homes to make the holidays feel like more than the regular ‘Blursday’ that 2020 has been. The Bacardi HolidayAt-Home Set is perfectly designed to elevate ‘quaranteam’ gatherings or virtual get-togethers, allowing people to discover new cocktails or enjoy their favourite spirit in a creative drink, framed by a beautiful tablescape, cocktail set and barware.

Social Studies, the modern destination for all things entertaining has customised its most popular seasonal look, the Hygge Holiday, with a selection of barware and glassware chosen by Bacardi. The set invites holiday-makers to deck their tables with fresh evergreen boughs, wooden dinnerware and copper mugs, gold flatware and candlesticks, along with hand-stitched linen napkins – perfect for creating a cozy, rustic mood for this holiday season at home.

Inspiring your inner bartender, each Bacardi Holiday-At-Home set comes kitted with six cocktail recipes of the most popular festive libations from the Bacardi portfolio of brands this season, including the Holiday Punch with Grey Goose, which was rated #1 for the holidays by Americans surveyed in the Bacardi Holiday Trends Report 2020. Hosts also have the chance to purchase cocktail kits for all they need to create these delicious drinks via a dedicated Bacardi portfolio page featuring holiday cocktails on CocktailCourier.com.

هذه القصة مأخوذة من طبعة January 2021 من Ambrosia.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

هذه القصة مأخوذة من طبعة January 2021 من Ambrosia.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

المزيد من القصص من AMBROSIA مشاهدة الكل
E-commerce In Alcohol Is The New Route To Market Strategy
Ambrosia

E-commerce In Alcohol Is The New Route To Market Strategy

Post Covid e-commerce could help the industry out of a crisis. But in the new normal the growth rate may not be high. A report.

time-read
6 mins  |
May 2021
Processes for alcohol-free beer production: A review
Ambrosia

Processes for alcohol-free beer production: A review

Carlos MULLER1 Luis Eduardo NEVES1 Luciana GOMES1 Munique GUIMARÃES1 Grace GHESTI1 * http://orcid.org/0000-0003-1043-5748

time-read
10+ mins  |
May 2021
The US and China offer resilience and opportunity for drinks groups
Ambrosia

The US and China offer resilience and opportunity for drinks groups

Strong performances in China and the US have shielded multinational drinks companies from the fallout of Covid-19 in recent months. IWSR examines the reasons why.

time-read
3 mins  |
May 2021
Increasing demand for nostalgic flavours in drinks
Ambrosia

Increasing demand for nostalgic flavours in drinks

Nostalgic flavours such as peanut butter, lemonade and chocolate have become increasingly popular during the pandemic. IWSR looks at how the trend is manifesting in different beverage categories.

time-read
3 mins  |
May 2021
‘80% of the International Awards won by Indian wines are from Karnataka'
Ambrosia

‘80% of the International Awards won by Indian wines are from Karnataka'

The Wine market in India is still in its infancy but is growing at a much faster rate as compared to any other category/ segment. Grover Zampa, the second biggest manufacturer of Wines in India has been on a spending spree acquiring wineries in India to increase their presence in the market. In an interview with Ambrosia, Ravi Vishwanathan, Chairman, Grover Zampa Vineyards speaks about his investments, the Indian market and the possibilities for the future. Excerpts:

time-read
8 mins  |
May 2021
Trends in alcohol consumption in Europe continue their positive course
Ambrosia

Trends in alcohol consumption in Europe continue their positive course

Over recent months, we have seen very welcome findings on drinking behaviours released by leading health authorities across Europe, particularly with regards to the decline in underage drinking. This contrasts sharply with misleading coverage which often suggests that overall consumption is dangerously on the increase, in particular since the pandemic started, writes spirits Europe Director General Ulrich Adam.

time-read
3 mins  |
May 2021
Pernod Ricard and Brown Forman Merger Speculation
Ambrosia

Pernod Ricard and Brown Forman Merger Speculation

As speculation mounts about the strategic merger between Pernod Ricard & Brown & Forman, we look at the far reaching consequences of the deal.

time-read
10+ mins  |
May 2021
Glasgow Whisky announces distillery purchase to expand global business
Ambrosia

Glasgow Whisky announces distillery purchase to expand global business

The company is expanding its wings with an environmentally sustainable and energy efficient distillery

time-read
2 mins  |
May 2021
Excise revenues save the day for Maharashtra and Karnataka
Ambrosia

Excise revenues save the day for Maharashtra and Karnataka

The pandemic has not much changed consumption levels of liquor in Maharashtra, though the excise department may fall short of the excise revenue target of ₹19,225 crores for 2020-21. Home delivery of liquor in Maharashtra has done exceedingly well as it has earned almost equal revenue for the State as compared to last year.

time-read
1 min  |
May 2021
Bacardi adds flavour to Indian market
Ambrosia

Bacardi adds flavour to Indian market

Over the past few years, Bacardi has further strengthened its position in India as a premium brand. Known for its diverse brand portfolio, Bacardi aims at bringing superior quality spirits to the market. Zeenah Vilcassim, Marketing Director, Bacardi India, unveils her strategy for the Indian market.

time-read
5 mins  |
May 2021