We aim to sell our customers good quality products at a fraction of the price, so that they too can improve their quality of life.
A mere five-minute walk from the offices of Expat Living, secondhand furniture store Hock Siong & Co is a gem for those in search of a bargain. We sit down with manager BRILLYN TOH to find out why her father set up the business and how it has become a hipster haven.
Who started Hock Siong and why?
It was set up by my father, Toh Chin Siong. From my grandparents’ time, we were already a family of karung guni (rag and bone men) that collected old newspapers, clothing and electrical appliances from landed properties and HDB flats. However, with the competition of brand new yet cheap items from China, the karung guni business was facing its sunset. In 1998, during the Asian Financial Crisis, my father’s business failed and he switched to buying used hotel furniture. From that time, we dealt in secondhand goods from the hotels such as furniture and kitchenware.
Other than our history of dealing with used items, we are in this business because we believe in recycling. The items from the hotels are good quality and usually still in good condition, and can therefore be reused or repurposed. We also believe in creating a better standard of living for our customers – some may not be able to afford brand new furniture of the same quality. At Hock Siong we aim to sell our customers good quality products at a fraction of the price so that they too can improve their quality of life.
How have you seen the business grow, both in terms of size and popularity?
هذه القصة مأخوذة من طبعة July 2016 من EL Singapore.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك ? تسجيل الدخول
هذه القصة مأخوذة من طبعة July 2016 من EL Singapore.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
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Perfect Pearly Whites!
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Festive Fashion Show!
As the year draws to a close, now's a good time to stock up on festive fashion. White Ginger has released a fab new line just in time for party season. Plus, it's hosting a fun multilabel fashion soiree so you can view the looks with tasty bites and a glass of vino in hand!
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Laying Out Memories Through Food
YASMIN, JESSICA and PEARL are the local co-founders of The Plattering Co. They share their favourite parts of doing business with each other and a few of their hobbies outside work hours.
A Musical Community
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