In this age of digitalisation, workwear is undergoing an identity crisis
Flashback to the ’80s – a period defined by power dressing. It was a time when every woman aimed to be a man in a man’s world. Double breasted suits, boxy cuts and oversized shoulders doubled as an armour in an attempt to conceal their inherent femininity. Within a decade, designers such as Armani trimmed and tailored these silhouettes, softening them and allowing the female form to announce itself.
Circa today, women have overtaken the workforce. Their millennial ways of adopting an alternative lifestyle or unorthodox career choices have blurred the boundary between work and play, which is reflected in the way they carry themselves. Therefore it’s no surprise that millennials are all about creating a personal brand that embodies who they are, rather than making a professional statement. Another side effect of digitalisation is the spawning of co-working spaces and an entrepreneurial culture that encourage interactions via email. All these factors have dismantled homogenised uniforms and led to the casualisation of workwear.
Individuals are now seeking transitional pieces – a crossover between duty and off-duty dressing. Brands on their part are trying to design workwear apparel for the newer generations through authentic collections offering office staples with contemporary updates, that will form the basis of a modern wardrobe.
هذه القصة مأخوذة من طبعة August 2018 من Grazia.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك ? تسجيل الدخول
هذه القصة مأخوذة من طبعة August 2018 من Grazia.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
More Than It Seams
Who says lace can’t be hewn from leather? Or that paper can’t sit on the body like a weathered old sweater? In a time of rampant production and boundless creativity, is material the final frontier for designers? When all else seems lost to the algorithm, fashion’s deceptive ingenuity requires us to look a little closer
Under The Needle
With filler-face phasing out, we are embracing the natural aesthetic but not how you might expect it
BUILDING A LEGACY
Driven by passion and a commitment to quality, this brand is making a mark in the luxury furniture market with a perfect blend of local artistry and global design
A WALK DOWN FIFTH AVENUE
From high fashion to historic landmarks, this coffee table book explores how Fifth Avenue became the heartbeat of New York's cultural and social scene
NO SEX, MO' PROBLEMS?
At a time when sex seems to be everywhere, women are experiencing a dip in their sexual desires. We find out why
TABLE FOR ONE, PLEASE
In a world obsessed with couplegoals, here’s why taking yourself out for a date might just be the ultimate love story
THE DREAM CANVAS
In the city that wholeheartedly embraces its role as a global cultural hub, the second edition of Art Mumbai promises to redefine creativity and innovation
SPRING FORWARD
Of hits, misses, and everything in between this season at Lakmé Fashion Week x FDCI
LUST-WORTHY LUXURY LABELS
To Light Up This Wedding Season
ICONIC DESIGN MEETS A MOBILE FUTURE
The new Dell XPS is designed for new age content creators and suave C-suite