The Return Of Jawa
Man's World|January 2019

The iconic motorcycle of yesteryear is back, full of old-school charm, surprising capabilities – and a few niggles.

Pablo Chaterji
The Return Of Jawa

YOU KNOW THE ONE about nostalgia not being what it used to be? I’d argue that in the case of the Indian two-wheeler market, the reverse is often true – nostalgia is almost exactly what it used to be. The prime example of this is Royal Enfield, which continues to manufacture motorcycles that wouldn’t look out of place if they were to be time-warped into the 1950s and ‘60s.

These machines (which look determinedly retro, but have been given technological updates) sell in their hundreds of thousands every year, so clearly someone’s doing something right – and the buying public has a soft corner for sepia tints. Other examples (among others) are Vespa, which makes popular, old-school scooters (and Lambretta, which will return with its scooters to India in the next couple of years), Triumph (with its Bonneville range of motorcycles), Harley-Davidson and Indian (with, well, everything) – and now Jawa.

You already know the story behind the much-loved brand’s resurrection, but I’ll give you the précis. Three enthusiastic men – Anand Mahindra, Anupam Thareja and Boman Irani – got together, decided that it would be an excellent idea to bring back the Jawa name, formed a company called Classic Legends (which also has the rights to two other legacy motorcycle brands, Yezdi and BSA) and next thing you know, three Jawabadged biked were ready for the market – the Jawa, the Forty-Two and the Perak (the last named will be launched later this year). For Mahindra, it was almost a no-brainer, since he already had a motorcycle engine available (from the intriguing-but-flawed Mahindra Mojo) and a manufacturing facility to go with it, in Pithampur, MP.

هذه القصة مأخوذة من طبعة January 2019 من Man's World.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

هذه القصة مأخوذة من طبعة January 2019 من Man's World.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

المزيد من القصص من MAN'S WORLD مشاهدة الكل
Most Expensive Made-In-India Cars
Man's World

Most Expensive Made-In-India Cars

From Mercedes limousines to variants of the flagship Land Rover, a surprising number of luxury flagship models are now locally assembled or produced in India

time-read
5 mins  |
August 2024
Making Noise In Quiet
Man's World

Making Noise In Quiet

Manik Handa of Eudaemon explains what it truly takes to define quiet luxury in India’s crowded retail market

time-read
3 mins  |
August 2024
Luggage Travails of a Frequent Flyer
Man's World

Luggage Travails of a Frequent Flyer

Luxury and semi-luxury luggage are the new fashion frontier amongst the Indian jet set. Our writer though recommends extreme caution, unless you are the kind who can afford to fly in private jets

time-read
5 mins  |
August 2024
Ruling The Street
Man's World

Ruling The Street

Either through imitation or rejection, streetwear continues to dominate the wardrobe of young India. We talk to those who follow the scene closely to understand its rise in status

time-read
3 mins  |
August 2024
Street Cred
Man's World

Street Cred

Royal Enfield’s Guerrilla 450 is a thoroughly fun and exciting motorcycle—it is not that the Himalayan has just tidied up for a visit to the city

time-read
3 mins  |
August 2024
Now Serving.Indigenous India
Man's World

Now Serving.Indigenous India

India's culinary scene is buzzing with a quiet revolution, fueled by a vibrant comeback of hyperlocal ingredients. This movement isn't just about digging up fresh, local produce from across the nation—it's about rediscovering the deep, rich tapestry of India's diverse culinary heritage

time-read
5 mins  |
August 2024
CHAITANYA AKKINENI OF OLD LOVES AND NEW
Man's World

CHAITANYA AKKINENI OF OLD LOVES AND NEW

The Akkineni-Daggubati family scion is starting a new phase, and life is looking more exciting than ever

time-read
5 mins  |
August 2024
Independence Movement
Man's World

Independence Movement

As we step into India's 77th year of Independence, we're shining the spotlight on four stunning timepieces, all designed from within the nation's borders

time-read
2 mins  |
August 2024
Precision in Motion
Man's World

Precision in Motion

How Alain Zobrist and Omega Time the Olympics

time-read
5 mins  |
August 2024
The New Frontier
Man's World

The New Frontier

While India witnesses a massive growth in the number of global skincare brands entering the market, an increasing number of homegrown brands takeover the space and trust among consumers

time-read
5 mins  |
August 2024