Beige Ambition
New York magazine|March 1-14, 2021
Mary-Kate and Ashley Olsen grew up to make New York’s most desirable clothes. But can even perfection survive the pandemic?
Matthew Schneier
Beige Ambition

WHEN IS A sweater more than a sweater? When is a sweater even a sweater? The difference between a pullover and a few skeins of yarn isn’t much more than two needles and a dry-cleaning tag but for that cymbal crash of desire. The Row makes sweaters, thousand-dollar sweaters, that grip the mallet. ¶ There’s something about The Row. It beggars explanation. It has long since transcended its beginnings as a celebrity-fashion-label lark founded by the entrepreneurial fraternal-twin former child stars MaryKate and Ashley Olsen. Now 34, they were, 20 years ago, the most hyperbranded tweens on the planet. Then they gave up acting to dress the women they hoped to grow up to become. The Row is fashion for those for whom money is no object but who don’t need to look obviously rich, not in the way a Versace blouse looks rich—which is to say, aggressively, literally. It purses its lips at logos and that’s-from-last-season trend obsolescence. Nor does The Row flaunt sex or youth or the body. It speaks in the hushed tones of perfect propriety, of connoisseurship. It is crafted just so, cut just so. It is not original and doesn’t pretend to originality. It is chic in the excellent, unfaultably appropriate way that reminds you that true chic may be the apotheosis of boring.

هذه القصة مأخوذة من طبعة March 1-14, 2021 من New York magazine.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

هذه القصة مأخوذة من طبعة March 1-14, 2021 من New York magazine.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

المزيد من القصص من NEW YORK MAGAZINE مشاهدة الكل
A Wonk in Full- Ezra Klein, glowed-up and post-coup, was almost a celebrity at the convention.
New York magazine

A Wonk in Full- Ezra Klein, glowed-up and post-coup, was almost a celebrity at the convention.

Ezra Klein, glowed-up and post-coup, was almost a celebrity at the convention. Ezra Klein, who is known to keep his passions in check, did not have the right credentials to get into the arena. The Secret Service didn't recognize the New York Times' star "Opinion" writer and podcaster, but eventually he was able to figure out how to get in to where he belonged. This was, after all, as much his convention as any journalist's, since its high-energy optimism turned on the fact that President Joe Biden was no longer leading the ticket and, starting early this year, Klein had led the coup drumbeat.

time-read
5 mins  |
August 26 - September 08, 2024
The Afterlife of Donald Trump - The presidential hopeful contemplates his campaign, his formidable new opponent, and the miracle of his continued existence.
New York magazine

The Afterlife of Donald Trump - The presidential hopeful contemplates his campaign, his formidable new opponent, and the miracle of his continued existence.

Donald Trump raised his right hand and grabbed hold of it. He bent it backward and forward. I asked if I could take a closer look. These days, the former president and current triple threat-convicted felon, Republican presidential nominee, and recent survivor of an assassination attempt-comes from a place of yes. He waved me over to where he sat on this August afternoon, in a low-to-the-ground chair upholstered in cream brocade fabric in the grand living room at Mar-a-Lago.

time-read
10+ mins  |
September 09 - 22, 2024
Danzy Senna Can't Stop Thinking in Black and White
New York magazine

Danzy Senna Can't Stop Thinking in Black and White

Her latest novel holds diminishing returns.

time-read
6 mins  |
September 09 - 22, 2024
Live, Laugh, Love
New York magazine

Live, Laugh, Love

Dick jokes meet sentimentality in a wily Sandler-Safdie collab.

time-read
4 mins  |
September 09 - 22, 2024
Tim Burton Is Great Again
New York magazine

Tim Burton Is Great Again

A long-awaited sequel revels in gore and nostalgia.

time-read
4 mins  |
September 09 - 22, 2024
In the Shack With Robert Caro
New York magazine

In the Shack With Robert Caro

The Power Broker is turning 50. The final LBJ book is almostwell, he won't say exactly, but he's trying for 900 words a day.

time-read
10+ mins  |
September 09 - 22, 2024
24 Comedians You Should Know RIGHT NOW
New York magazine

24 Comedians You Should Know RIGHT NOW

THE COMEDY industry is undergoing a metamorphosis in 2024. Name-brand venues like the Second City and UCB are opening or reopening in New York, beloved local spots are being bought out by megacorporations, and streaming-service-helmed comedy festivals are usurping the old-fashioned ones. Post-WGA strike, TV-development execs are growing green-light-shy, Hulu is entering the stand-up fray, and YouTube specials are becoming just as worthy of watching as Netflix specials, if not more so.

time-read
9 mins  |
September 09 - 22, 2024
Leading Lady
New York magazine

Leading Lady

Anna Sawai could take home the Emmy for her performance in Shogun. But she's keeping her cool.

time-read
8 mins  |
September 09 - 22, 2024
RESTAURANT REVIEW: Le Même Veau
New York magazine

RESTAURANT REVIEW: Le Même Veau

The Frenchette crew has taken over the 87-year-old restaurant, and the snails are as garlicky and the duck as pink as ever.

time-read
3 mins  |
September 09 - 22, 2024
DESIGN HUNTING: A LOFT WITH A HIGHER PURPOSE
New York magazine

DESIGN HUNTING: A LOFT WITH A HIGHER PURPOSE

Ali Richmond, co-founder of the nonprofit Fashion for All Foundation, has lived in this Brooklyn loft for almost 20 years with his archive of designer clothing.

time-read
3 mins  |
September 09 - 22, 2024