The 10th Hero I-League that KICKS OFF on January 7, 2017 may well be the last edition if the AIFF goes ahead with its proposed merger of the Indian Super League (ISL) franchise clubs and the I-League.
The launch of the Indian Professional League (I-League) on November 24,2007 was intended to give Indian football a much-needed boost. In the last week of February 2008, the second division of the I-League, commenced. However, the aspirations were not fulfilled. Within a decade, the I-League has lost glamour mainly because it gets step-motherly treatment in terms of marketing and promotion from the All India Football Federation (AIFF) and its marketing partners, IMG-Reliance. The 10th Hero I-League that kicks off on January 7, 2017 may well be the last edition if the AIFF goes ahead with its proposed merger of the Indian Super League (ISL) franchise clubs and the I-League.
I VIVIDLY EXPERIENCED the absence of proper marketing of the I-League during my several stints as a commentator to various cities. In January 2015, when we went to Goa for commentary, it was noticeable that there were only banners and posters featuring the ISL even when it had got over In December 2014. Except for the print media there was no promotion of the I-League. The 36th Hero Federation Cup held in two venues in Goa in December 2014 and January 2015 received negligible promotion. Even uplinking facilities for telecast of matches were not completed. The first three matches in which I did commentary at the Tilak Maidaan Vasco and the Nehru Stadium, Margao were not shown live on Ten Sports as there were no uplinking facilities.
هذه القصة مأخوذة من طبعة January 7, 2017 من Sportstar.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك ? تسجيل الدخول
هذه القصة مأخوذة من طبعة January 7, 2017 من Sportstar.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
Tokyo Marathon Cancelled For Amateurs On Coronavirus Fears
Organisers in Japan cancelled the amateur portion of the Tokyo marathon, affecting around 38,000 runners, on fears about the spread of the new coronavirus in Japan.
Right Criteria To Pick The Tennis GOAT
What should the criteria be? What weight should be attached to each criterion? And what should not be considered as valid criteria?
The making of a batting behemoth
If Steve Smith dominated the Ashes in England in a dramatic, blockbuster fashion then his like for like a replacement, Marnus Labuschagne, is the Next Big Thing after an exciting summer of run-glut.
WHEN ACES WERE REWARDED...
It was an evening of nostalgia and celebration when the Sportstar Aces awards were given away in Mumbai.
A question of recognition
After a week of awards, one wonders if it’s only a departed player that one will be named after.
Thinking straight, thinking right!
“A lot depends on when I am bowling and what is required from me. That’s something I do when I play for India and I try to follow the same thing in the domestic circuit,” says Yuzvendra Chahal.
The Big Three and the Next Gen
Though the Big Three are very unlikely to retire during the same year, Judy Murray, mother of Andy, echoed the sentiments of many fans worried about the impact of their departures.
WAKING UP TO MENTAL HEALTH
Sport at large and cricket specifically has taken an inordinately long time to address the elephant in the room — the dark abyss of depression.
Like sunshine in a gloomy dressing room
Bangladesh quick Abu Jayed Rahi is new in the red-ball arena, but his swing brings back old memories — of James Anderson on green tops.
The league of the masses
With traditional clubs locking horns with the hard-working nurseries of the game, the I-League will continue to keep the beating heart of Indian football alive despite official apathy.