TIKTOK: 2 BILLION USERS & COUNTING FOR THE WORLD-DOMINATING APP
Techlife News|Techlife News #478 *Special Edition
With consumers cooped up at home amidst the coronavirus crisis, more and more of us are turning to our phones to fill our time and stay in contact with loved ones. Though all networks have reported an increase in user engagement, it’s the viral video app TikTok that has benefitted from lockdown the most, passing the two billion user mark. But its success poses new questions: how safe is the new kid on the block, and what’s the future of social media?
TIKTOK: 2 BILLION USERS & COUNTING FOR THE WORLD-DOMINATING APP

TWO BILLION USERS

In September 2018, TikTok celebrated hitting 500 million monthly users around the world. In less than 18 months, the Chinese-owned social network has quadrupled its user base, at a time when rivals Twitter and Facebook struggle to hold onto audiences and see advertising revenues fall. Though the global pandemic has no doubt increased the app’s short-term popularity, TikTok’s climb to the top has been brewing for a number of years now.

Though TikTok doesn’t bring anything new to the table - rivals Instagram and Snapchat have offered the majority of the app’s features for a number of years - the network’s algorithms are designed for binge-watching. Rather than following your friends and catching up with loved ones, TikTok is all about content consumption and instant gratification, hitting you with the latest viral videos from celebrities and micro-influencers as soon as you open the app. And for those creators, TikTok offers a unique suite of tools designed to make content creation a breeze, whether lip-syncing to a monologue or dancing to the Billboard Hot 100 number one.

هذه القصة مأخوذة من طبعة Techlife News #478 *Special Edition من Techlife News.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

هذه القصة مأخوذة من طبعة Techlife News #478 *Special Edition من Techlife News.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

المزيد من القصص من TECHLIFE NEWS مشاهدة الكل
AUSTRALIA SHOULD DELAY SOCIAL MEDIA BAN FOR CHILDREN UNDER 16. BIG TECH SAYS
Techlife News

AUSTRALIA SHOULD DELAY SOCIAL MEDIA BAN FOR CHILDREN UNDER 16. BIG TECH SAYS

An advocate for major social media platforms told an Australian Senate committee that laws to ban children younger than 16 from the sites should be delayed until next year at least instead of being rushed through the Parliament.

time-read
2 mins  |
Techlife News #683
APPLE AND GOOGLE FACE UK INVESTIGATION INTO MOBILE BROWSER DOMINANCE
Techlife News

APPLE AND GOOGLE FACE UK INVESTIGATION INTO MOBILE BROWSER DOMINANCE

Apple and Google aren’t giving consumers a genuine choice of mobile web browsers, a British watchdog said in a report that recommends they face an investigation under new U.K. digital rules taking effect next year.

time-read
1 min  |
Techlife News #683
DIRECTV CALLS OFF ACQUISITION OF RIVAL DISH, POSSIBLY ENDING A YEARSLONG PURSUIT
Techlife News

DIRECTV CALLS OFF ACQUISITION OF RIVAL DISH, POSSIBLY ENDING A YEARSLONG PURSUIT

DirecTV is calling off its planned acquisition of rival Dish after the offer was rejected by bond holders at that company.

time-read
1 min  |
Techlife News #683
THE PSYCHOLOGY OF RETIREMENT INCOME: FROM SAVING TO SPENDING
Techlife News

THE PSYCHOLOGY OF RETIREMENT INCOME: FROM SAVING TO SPENDING

The narrative of a miserly, Scrooge-like figure hoarding his wealth for years instead of enjoying his retirement might seem unbelievable—but unfortunately, it isn’t relegated only to fiction. It’s a cold reality for many retirees.

time-read
2 mins  |
Techlife News #683
'BUY NOW, PAY LATER' IS MORE POPULAR THAN EVER. IT CAN COST MORE THAN YOU THINK
Techlife News

'BUY NOW, PAY LATER' IS MORE POPULAR THAN EVER. IT CAN COST MORE THAN YOU THINK

More shoppers than ever are on track to use ‘buy now, pay later’ plans this holiday season, as the ability to spread out payments looks attractive at a time when Americans still feel the lingering effect of inflation and already have record-high credit card debt.

time-read
2 mins  |
Techlife News #683
IS 'GLICKED' THE NEW 'BARBENHEIMER'? 'WICKED' AND 'GLADIATOR II' COLLIDE IN THEATERS
Techlife News

IS 'GLICKED' THE NEW 'BARBENHEIMER'? 'WICKED' AND 'GLADIATOR II' COLLIDE IN THEATERS

“Barbenheimer” was a phenomenon impossible to manufacture. But, more than a year later, that hasn’t stopped people from trying to make “Glicked” — or even “Babyratu” — happen.

time-read
4 mins  |
Techlife News #683
ELECTRIC CAR SALES ARE SLOWING IN THE US AND EUROPE AS BOTH FANS AND SKEPTICS SHARE CONCERNS
Techlife News

ELECTRIC CAR SALES ARE SLOWING IN THE US AND EUROPE AS BOTH FANS AND SKEPTICS SHARE CONCERNS

While sales of electric vehicles surge in China, adoption of more environmentally friendly vehicles is stumbling in the United States and Europe as carmakers and governments struggle to meet years-old promises about affordability and charging stations.

time-read
4 mins  |
Techlife News #683
FEDERAL PROSECUTORS SEEK RECORDS FROM COMPANY THAT DEPLOYED AI WEAPONS SCANNER ON NYC SUBWAY
Techlife News

FEDERAL PROSECUTORS SEEK RECORDS FROM COMPANY THAT DEPLOYED AI WEAPONS SCANNER ON NYC SUBWAY

Federal investigators in New York are seeking records from the manufacturer of an AI-powered weapons scanner that was briefly deployed this summer in New York City’s subway system.

time-read
1 min  |
Techlife News #683
BIDEN ADMINISTRATION TO LOAN $6.6B TO EV MAKER RIVIAN TO BUILD GEORGIA FACTORY THAT AUTOMAKER PAUSED
Techlife News

BIDEN ADMINISTRATION TO LOAN $6.6B TO EV MAKER RIVIAN TO BUILD GEORGIA FACTORY THAT AUTOMAKER PAUSED

President Joe Biden's administration announced this week that the U.S. Department of Energy will make a $6.6 billion loan to Rivian Automotive to build a factory in Georgia that had stalled as the startup electric vehicle maker struggled to become profitable.

time-read
3 mins  |
Techlife News #683
RANSOMWARE ATTACK ON SOFTWARE SUPPLIER DISRUPTS OPERATIONS FOR STARBUCKS AND OTHER RETAILERS
Techlife News

RANSOMWARE ATTACK ON SOFTWARE SUPPLIER DISRUPTS OPERATIONS FOR STARBUCKS AND OTHER RETAILERS

A ransomware attack that hit a major software provider last week caused disruptions for a handful of companies over recent days, from Starbucks to U.K. grocery giant Morrisons.

time-read
1 min  |
Techlife News #683