RUSTIC RESONANCE

Project: Poetry in Bricks, Ahmedabad; Architects: Achyutam Designs

The store designed by Achyutam Designs was envisaged to celebrate and demonstrate brick as a standalone to a cohesive element, from a unit to various modules.

The project is an experience centre of bricks with the soul of an art gallery. As a stakeholder of the built environment, the role of a designer is beyond just designing; it falls upon the designer to think beyond the conventional boundaries and educate the user, if necessary. The ethos of the project architects celebrates the authenticity of forms and materials in its rawness, stripped of refined ornamentation. Hence, they are often found exploring ways to mould spaces that are the best amalgam of elements by staying true to their properties.

MONTAGE BRICK ELEMENTS

To create a dynamic and interactive space, the movement was aligned to a visual axis that would unfold through various elements of brick, creating a sense of intrigue as one walked past. The area where the main display panels are exhibited is succeeded by a reception and an elevated deck which acts as a discussion-cum-coffee table.