NOT SO FAST
Car and Driver|July - August 2023
READY OR NOT, THE VIETNAMESE EV UPSTART PLUNGES INTO THE U.S. MARKET WITH ITS VF8 SUV.
EZRA DYER
NOT SO FAST

If you're a powerful international conglomerate that wants to sell cars in the U.S., the easiest approach is to buy a company that already does that. Think Tata with Jaguar and Land Rover, Geely with Volvo, or whoever controls Lotus these days. It's much more difficult, and smacks of a certain hubris, to forgo all incumbent brand awareness and institutional knowledge and just start building cars. But if any country loves blithe confidence, it's America, so let's give a warm welcome to the VinFast VF8, the latest answer to the question, "How hard can it be to build a car?"

VinFast which at least 30 percent of the U.S. population will initially hear as "SlimFast" is part of Vingroup Joint Stock Company, otherwise known simply as Vingroup, a sprawling Vietnamese company with interests in hospitality, real estate, education, and plenty more. If you want to know what a given Vingroup company does, the name is usually a clue: Vinhomes, VinUniversity, VinBigData (we shudder to ask what VinBrain does but can probably guess). The VF8, the first model to make it to the U.S., is a two-row, all-wheel-drive crossover-junior to the three-row VF9 but larger than the VF7. If that naming convention sounds so painfully obvious that it doesn't bear explaining, somebody please tell Infiniti to crib some notes.

هذه القصة مأخوذة من طبعة July - August 2023 من Car and Driver.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

هذه القصة مأخوذة من طبعة July - August 2023 من Car and Driver.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

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