THE JOURNEY SO FAR
2006-15: Patanjali Ayurved set up by Swami Ramdev and Acharya Balkrishna; in 2015, clocks ₹2,000 crore yearly sales
2016-18: Hits ₹10,000 crore in group revenue; in 2018, revenue growth plateaus amid its focus on expanding distribution through general trade
2019: Acquires Ruchi Soya for ₹4,350 crore through insolvency process
2021: Ruchi renamed Patanjali Foods Ltd (PFL) after Patanjali Ayurved hands over foods business; group revenue jumps
2022: IMA files plea against Patanjali for spreading misconception
2023: Sebi freezes promoters' shares in PFL; raises public stake to 25% via OFS; Supreme Court warns Patanjali for its claims of curing diabetes and high BP
Jan-Jun 2024: Supreme Court issues show-cause notice to Ramdev and Balkrishna; both tender unconditional apology
July 2024: PFL board approves proposal to acquire Patanjali Ayurved's home and personal care business
IT'S A TYPICAL June afternoon in Haridwar. The sun is blazing down from a hot and copper sky, and the 43° C temperature has kept most people indoors. The occasional breeze lifts dust. After a tour of the Patanjali Research Institute near Bahadrabad in Haridwar, Uttarakhand, we are headed along the Delhi-Haridwar highway to the Patanjali Foods & Herbal Park in Mustafabad village, some 25 km away. But Swami Ramdev's convoy disappears in a cloud of dust as his Range Rover shoots off along the narrower local road.
Who would have thought that Swami Ramdev was a speed demon? Maybe sitting in a Range Rover (with a top speed of 290 kmph) with Z-category security does that to you. Or maybe it's the yoga guru's way of signalling his intent to double his Patanjali group's turnover to ₹1 lakh crore in just four years.
هذه القصة مأخوذة من طبعة July 21, 2024 من Business Today India.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك ? تسجيل الدخول
هذه القصة مأخوذة من طبعة July 21, 2024 من Business Today India.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
The EV Craze
The country’s growing luxury car market is seeing a shift with environmentally-conscious consumers betting on electric vehicles as a sustainable travel option. Though just 6%, the share of EVs in the luxury segment is rising rapidly
The Storage Boom
Data centres are being built at a frenetic pace in india as companies scramble to meet the ballooning demand from mobile phone users and firms adopting al. Can the country’s energy infrastructure keep up?
India Beckons
Owing to rising incomes in India and overall wealth expansion, luxury brands are wooing the country like never before
The Pearls of The Sea
Caviar, that rare food, is considered the epitome of fine dining. Here is everything that you need to know about it
66.Brand persona should define the core"
I’d say this was a strategic pivot. We had an iconic brand, but had, over time, evolved into diversified lines of businesses that could no longer be represented within the confines of our ‘name’.
Unwind in Style
Here is acomprehensive list of top tech picks that help you unwind by blending perfection in performance with luxury
A Lifelong Affair with Inspiration
In my art journey, the diversity of my acquisitions mirrored the expanding horizons of my understanding of art
Make it Bubbly
Champagne is much more than just a symbol of celebration and success. Know about its nuances beyond the bubbles
Palatial Splendour
Buoyed by renewed demand, sales of the glitzy mansions of the ultra-rich are surging like never before. Real estate majors are looking to capitalise on this by launching luxury offerings in record numbers
Of Beaches and Cream
GianChand Single Malt Whisky
