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EVEN WITHOUT THE chip shortage and the recent cascade of Russia-triggered gas price increases, our attitude to travel is changing rapidly as we confront the pressing challenge of how to cut carbon emissions. Over the last few months, some European countries have started to subsidize public transport, with France even banning all short-haul domestic flights when there is a train alternative of 2.5 hours or less. In the U.S., the government has set aside $66 billion to allow railways operator Amtrak to reestablish itself as a viable nationwide transportation option.
Meanwhile, on both sides of the Atlantic, hundreds of start-ups are coming up with innovative and inspiring green transport ideas, from software-laden smart bikes to batteries that divert energy from electric vehicles to their owners’ homes. Here are four of the more interesting business concepts.
Smile Ahead
“‘All the car you need’ is not just a slogan,” says Merlin Ouboter, cofounder of Microlino, the electric vehicle that looks like it burst out of a Pixar movie. “This is the future of driving.”
The Ouboters—father Wim and sons Merlin and Oliver—are the Swiss family behind the Micro electric scooters. Their latest brainchild is a reimagining of the Isetta bubble car from the 1950s, positioned as a lifestyle purchase for eco-minded urbanites.
“On average, a car is occupied by 1.2 people, traveling a daily distance of less than 20 miles,” says Ouboter. “The Microlino can go 55 miles per hour, has a 142-mile range and can comfortably carry two people and three crates of beer.”
هذه القصة مأخوذة من طبعة April 2023 من Business Traveler US.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك ? تسجيل الدخول
هذه القصة مأخوذة من طبعة April 2023 من Business Traveler US.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
![DEAL IN THE SUN DEAL IN THE SUN](https://reseuro.magzter.com/100x125/articles/7820/1967766/ogG7pp-Km1738328103083/DEAL-IN-THE-SUN.jpg)
DEAL IN THE SUN
Why the Caribbean is the ultimate business getaway this winter
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DREAM WEAVER
EGOT WINNER AND ENTREPRENEUR JENNIFER HUDSON ON GIVING BACK, CREATING CONNECTION AND MAKING THE BEST OF EVERY MOMENT
![Sweet Dreams Sweet Dreams](https://reseuro.magzter.com/100x125/articles/7820/1967766/mevbheoFW1738326995622/SWEET-DREAMS.jpg)
Sweet Dreams
Resorts and spas are increasingly incorporating chocolate and cacao into their treatments
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Drinking Song
A record-themed lounge in the nation's capital seduces with smooth sounds and cocktails
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Charm School
Sydney Evan debuts a new collection of pieces inspired by travel
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Town and Country
Range Rover's new model triumphs on both city streets and open highways
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THE BENEFITS AND PITFALLS OF THIRD-PARTY TRAVEL PORTALS
How to maximize points while avoiding booking problems
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Atlanta
Where business flourishes in the Big Peach
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Broad Appeal
How pioneering Black winemakers are changing the industry—and reaching a new audience
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WELL WISHES
Increasingly, business travelers are looking to sustain healthy habits on the road-and airlines, destinations and employers are helping them