E ntering Rosemary Hill on a Friday morning feels more like arriving at a holiday resort than a farm. Mountain bikers, runners and dog walkers hurry about, and groups of boisterous wedding guests make their way to the coffee shop, which is already teeming with a breakfast crowd.
Just a 30-minute drive from Pretoria, Gauteng, Rosemary Hill is an ideal farmstyle getaway for city dwellers. It's entirely bereft of the city's noise and pollution, and instead, fresh farm air greets the visitor, bringing wafts of rosemary on the breeze.
Following the scent takes one to an essential oil distillation centre, where 1t of oils is produced annually from mostly rosemary, complemented by lavender, khakibos and common wormwood (Artemisia absinthium), among other crops.
The essential oil production is but one cog in a big wheel that is Rosemary Hill. Offering an event venue, accommodation, hiking and biking trails, a restaurant, kindergarten and Waldorf school, the Franken family has sought to create a business model where all the elements complement one another, with the overarching focus being the nurturing of land and minds.
Huibert Franken, the farm's founder, always had an affinity for farming. Raised in Springs, Gauteng, he had a vegetable patch in the backyard and a few chickens running around. He recalls always having had a fascination with how different plants had their own unique smell and taste.
Therefore, being lured by fragrant plants like rosemary, and eventually becoming an essential oil producer, could not have come as a complete surprise to Huibert, and yet the business happened almost by chance.
In 1978, a Waldorf school was established on the farm. It being a private inan school that needed its own source of funds, Huibert started farming.
هذه القصة مأخوذة من طبعة September 20, 2024 من Farmer's Weekly.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك ? تسجيل الدخول
هذه القصة مأخوذة من طبعة September 20, 2024 من Farmer's Weekly.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
New farmers' seedling pitfalls
Inexperienced farmers may be tempted to grow seedlings from seed themselves, but they have much to gain by trusting a seedling grower at a nursery to perform this task for them instead
South African avocado production: a success story
Avocado production in South Africa has expanded markedly since the industry's humble beginnings over 80 years ago. From a small grove planted in 1938 in what was then Nelspruit, the industry has blossomed to seven million trees planted on 20 000ha. Dr Guy Witney, project manager at Great Brak Avos, spoke to Annelie Coleman about the country's avocado production.
Unlocking value through livestock exports
Exporting livestock might sound like a daunting business that's better left for big companies, but Gerrie Ferreira, who farms near Oudtshoorn in the Western Cape, has been doing it successfully for almost 30 years, sometimes in partnership with other breeders. He spoke to Glenneis Kriel about the huge potential this market holds, and offers some advice for farmers who are contemplating going this route.
An agribusiness's dedication to community upliftment
For agribusiness NWK, located in Lichtenburg, North West, corporate social investment is an important part of creating a positive influence alongside financial returns. Johan Bezuidenhout, NWK’s group manager of corporate marketing and communication, spoke to Annelie Coleman about why the company chooses to invest millions of rands in the area it operates in every year.
Empowering dreams, transforming lives
Since its launch in 2013, the Agri's Got Talent competition has revolutionised the lives of many farmworkers by unlocking their hidden talents and fostering a culture of empowerment. Glenneis Kriel spoke to various finalists about how the contest has changed their lives.
Foreign investment: agriculture maintains its appeal
South Africa remains a popular destination for foreign investors, despite an often negative outlook from its citizens. It is a gateway to Africa, and with its counterseasonal production to the Northern Hemisphere and favourable weather, local agriculture is especially well placed to attract foreign interest, bringing with it hope for rural communities
The real value and message of COP29 for SA agriculture
While the 2024 Conference of the Parties may have disappointed those who hoped for real progress, it's more important for South African agriculture to highlight its role in carbon mitigation
Improving efficiencies in feed and grain milling
Bühler, a Swiss-based company that provides solutions and equipment for various industries, including food and animal feed processing, has pledged that by 2025, it will deliver scalable solutions that will reduce energy, waste and water by 50% in the value chains of its customers.
Tips for better olive production
At an SA Olive Association field day in November, industry experts shared ways to improve olive production efficiencies, from soil preparation to harvesting.
More effort needed to protect vulnerable cheetah
On International Cheetah Day, commemorated every year on 4 December, emphasis was placed on the vulnerability of the species.