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Scents of Self

MEN'S FOLIO Malaysia|March 2025
In this generation of carefully constructed online personas, the question of whether a fragrance is performative or a reflection of your true spirit arises.
- Alaisha Bornina
Scents of Self

The obsession with self-concept in the digital age has turned personal style into an intricate language of hyper-curation, found even in the smallest gestures — how a jacket is draped over the shoulders, the framing of a photo, filters and shadows chosen to channel a specific feeling or an aesthetic. Social media transforms identity into a living mood board, where every post constructs a narrative, every angle a studied choice. Even fragrance, though intangible, is part of this performance — saved into Pinterest boards, casually name-dropped in conversations, and flaunted online as an extension of persona.

هذه القصة مأخوذة من طبعة March 2025 من MEN'S FOLIO Malaysia.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

Scents of Self
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هذه القصة مأخوذة من طبعة March 2025 من MEN'S FOLIO Malaysia.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

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