This initiative honors visionary chefs worldwide who inspire others through their unique culinary journeys and embody originality. The 'Born Original' concept is rooted in the belief that the brand and the chefs it supports are true originals. The campaign reinstates that Callebaut, being the original taste of Belgium, understands the fight and struggles chefs and artisans fight better than anyone else, and hence, both are are 'Born connected since they Original.' With the rise of chocolate in the region, Chef Vinesh Johny, co-founder of Lavonne Academy of Baking Science and and Pastry Arts in Bengaluru, India, epitomizes the essence of the 'Born Original' ethos. From humble beginnings to becoming a trailblazer in Indian pastry arts, his story is one of resilience, passion, and relentless pursuit of excellence. His first encounter with Callebaut chocolate ignited a fervour for pastry, driving his innovation and creativity.
Reflecting on his journey, Chef Vinesh Johny shared, "I wasn't made for schools and textbooks, but I was born to use my hands and create. The discovery of quality chocolate was a revelation that set my passion for pastry ablaze. With Callebaut, I've found a medium that allows me to push the boundaries of creativity. Being a part of the Born Original campaign was a very organic collaboration for me personally, and I'm thrilled to be representing Callebaut Born Original in India & Asia."
هذه القصة مأخوذة من طبعة July 2024 من Food & Health.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
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هذه القصة مأخوذة من طبعة July 2024 من Food & Health.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
INDIA'S FESTIVE GOLD BUYING SPREE CONTINUES, DEFYING RECORD PRICE
Indian buyers of gold brushed off record high prices and made purchases for the Dhanteras and Diwali festivals, hoping bullion would continue to rally and deliver promising returns amid a cooling stock market, industry officials told Reuters.
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SAMITIVEJ HOSPITALS
Samitivej Hospitals, part of Bangkok Dusit Medical Services (BDMS), are a leading group of private hospitals serving both Thailand and the ASEAN region. Samitivej’s first hospital was founded in June 1979.
SPICES DO MORE THAN JUST ADDING FLAVOUR TO OUR FOODS
A spice is any dried plant bark, leaf, root, seed, or bud used to enhance the taste of food.
TANISHQ & DE BEERS
FORM STRATEGIC PARTNERSHIP TO PROMOTE NATURAL DIAMONDS IN INDIA
DABUR TO ACQUIRE AYURVEDIC PERSONAL CARE BRAND SESA CARE
Fast moving consumer goods and personal care business Dabur has initiated its acquisition of Ayurvedic haircare brand Sesa Care to enable Dabur to expand into the midpriced hair oil market.
DOES COFFEE SUPPORTS WEIGHT LOSS?
Losing weight can be difficult, and many individuals try a variety of methods.
