On the one hand, music is enjoying a great rewind. Studios are investing in old-school synthesizers, artists are recording on tape (bit by bit, mistakes and all), and hip listeners are so into vinyl records that LPs now outsell CDs. Online record stores have boosted sales in India. Even Saregama relaunched some titles on vinyl recently. What a time to get your groove on!
On the other hand, the music sharks have smelled blood and are already circling. Taylor Swift's new album, The Tortured Poets Department, has been released on four separate vinyl editions, each containing a different bonus track, to get fans to collect them all. Billie Eilish's 2021 album, Happier Than Ever, had multiple vinyl variants too; they were manufactured from recycled vinyls. She's since publicly called out artists for being wasteful, and exploiting their fans. "Some of the biggest artists in the world making f---ing 40 different vinyl packages that have a different unique thing just to get you to keep buying more," she posted on social media.
هذه القصة مأخوذة من طبعة June 15, 2024 من Brunch.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
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هذه القصة مأخوذة من طبعة June 15, 2024 من Brunch.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
Nitesh Kumar
Para badminton athlete, Nitesh_Kmar
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Faking a flex. If you have FOMO about concerts, you’re the right market for Get Your Flex. The Insta-based service sells concert video footage, so customers can pretend that they were at the Maroon 5 gig, or paid ₹30,000 for Dil-Luminati seats. For ₹99, you can also be tagged in a concert video by a cool “friend”, or get a clip that you can repost. Now, if there’s more buzz online than at the venue, you know why.
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