W hen it comes to travel, Jeremy Jauncey was a late bloomer. He had spent his life on a farm in rural Scotland until, at 18 years old, he was offered an opportunity to play elite level rugby in New Zealand.
But first, he had a layover in Singapore. “I remember being at Changi Airport for the first time. I had never seen an airport that big—I was blown away,” Jauncey recalls. “I was looking at the arrivals board, seeing all of the flights coming in from Italy, from Australia—all these places that had never been on my radar. I remember thinking, ‘I have not seen any of the world. I haven’t experienced any of this.’ I felt like I was missing out.”
Stepping out of the airport that day only magnified these feelings as he wandered around the Lion City, observing an atmosphere and way of life that was completely different to what he’d known. “Going into hawker centres and eating street food—just eating on the streets with people—was not something that we really do in Scotland, and certainly not on a farm in the middle of nowhere,” he says with a laugh. “That was a huge cultural shock for me, but in a really positive way because it was so vibrant, so lively.”
Chasing that feeling of awe is something Jauncey has since carved into a—very successful—career. In 2012, he founded Beautiful Destinations, one of the most popular and influential online travel platforms today.
What started as a way to share photos of the world’s most scenic and breathtaking places on Instagram has since evolved into a multi-award-winning strategic, creative and content studio, with one of the world’s largest online travel communities. “Industries like fashion and beauty were much quicker to adopt the power of social media. But travel? Not so much,” he says. “I always had the belief that we had something special, and that customers would come if we could stay alive for long enough as we were building the business. Thankfully, here we are, talking about it now.”
هذه القصة مأخوذة من طبعة August 2024 من Tatler Singapore.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك ? تسجيل الدخول
هذه القصة مأخوذة من طبعة August 2024 من Tatler Singapore.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
A New Era
La Prairie unveils the first product from its new collection, the Life Matrix Haute Rejuvenation Cream, an innovative creation that represents a new chapter in luxury skincare for those seeking to maintain healthy skin
Revolutionising Healthcare
Artificial intelligence is the future of healthcare, according to Asia Pacific Medical Technology Association CEO Harjit Gill. Ahead of its Asia Pacific MedTech Forum 2024, she outlines how a digitally driven healthcare system can improve access and outcomes for all
REBIRTH RENEWAL REWARD
Renowned artist Nari Ward gives Tatler a peek into his Harlem studio as he prepares for his solo exhibition in Seoul
Blurring Lines, Breaking Boundaries
Cartier’s creative director of jewellery and watches Marie-Laure Cérède on the maison’s commitment to creating statement-making timepieces for discerning luxury consumers
Louder Than You Think
It might not shout about itself, but among the world’s most influential people, Brunello Cucinelli is everywhere. Its co‑chairman and co‑creative director Carolina Cucinelli shares why the Italian brand’s high‑end ubiquity is built on its rock‑solid values
Tan Yin Ling
The co‑founder of Cloop on how her social enterprise is closing the loop on Singapore’s fashion waste
THE World IS YOUR Oyster
Tatler gets a taste of the luxe nomadic life aboard the world’s most exclusive residential ship as it sails from South Korea to Japan
HAUTE HOTELS
Find out where designers, models and fashionistas stay during Fashion Week
RAISING THE STEAKS
Hanwoo, Korea’s native beef, is celebrated not only for its flavourful meat but also its rich history and deep cultural significance. We explore the qualities and traditions that make Hanwoo a national treasure—and why the rest of the world needs to know about it
The Fashion Centennial
In celebration of its 100th anniversary, Loro Piana looks back on its legacy of exceptional fabrics, textile innovation and savoir faire in its fall‑winter 2024‑2025 women’s and men’s collections