LIQUID GOLD

A Q&A with Cincoro Tequila Co-Founder and CEO Emilia Fazzalari

- JONAH FLICKER

Emilia Fazzalari co-founded Cincoro Tequila in 2016 and serves as CEO. Her co-founders are NBA team owners Jeanie Buss (LA Lakers), Wes Edens (Milwaukee Bucks), Wyc Grousbeck (Boston Celtics), and Michael Jordan (Charlotte Hornets). In 2022, Emilia was honored by Forbes as one of the “50 Over 50” most accomplished female executives and change-makers, alongside Abigail Johnson, Jeanie Buss, MacKenzie Scott, and Kris Jenner, to name a few. Emilia previously spent 21 years at Bloomberg L.P., often working directly with Michael Bloomberg conceiving and implementing challenging and ultimately successful projects. She was Head of Commodities Product Development, Head of Product Strategy, Head of Global Trading and Portfolio Systems, and deeply involved in the startup of Bloomberg Media. She is a Trustee of Giving|Grousbeck Fazzalari, a charitable foundation focusing on helping abused or disadvantaged women and girls, healthcare, and education; and is a board member at Boston Children’s Hospital and Brigham and Women’s Hospital. She is also an Executive Producer and cocreator of an upcoming NBC sitcom, planned for release in the fall of 2023. Here she gives us the story behind Cincoro’s meteoric rise to the top.

How did Cincoro come together? What is the background and origin story of the founding of Cincoro?