Tourism in India through the Lens of Sustainability
TerraGreen|March 2023
In this thought-provoking article, Swati Sharma and Palak Khanna say that tourism in India contributes significantly to the economic sector and it has high growth potential as well. Therefore, sustainability in tourism has become imperative in today's scenario. Promotion of sustainable tourism can enable mindful utilization of existing resources and sensitization of tourists with behavioural nudges.
Swati Sharma and Palak Khanna
Tourism in India through the Lens of Sustainability

The Brundtland Commission report “Our Common Future” on Environment and Development defines sustainability as meeting “the needs of the present without compromising the ability of future generations to meet their own needs” (World Commission on Environment and Development 1987, 16). The report signified the three pillars to ensure sustainability—economic viability, social equity, and environmental stability. However, ensuring the balance between these pillars becomes difficult. The developed world has ensured enormous economic and social stability at the cost of environmental degradation. With the concept of sustainability, if conscious efforts are put towards collective action in ensuring the inclusion of all three aspects, it is possible to achieve sustainability in all sectors. Similarly, with the increased number of climate-induced disasters, promoting sustainability in tourism becomes imperative.

Tourism is one of the businesses with the fastest growth rates worldwide, which also ensures the livelihoods of many stakeholders and is a source of income overseas. According to the Indian Brand Equity Foundation (IBEF), “FDI inflows into the tourism and hospitality sector reached USD 16.48 billion between April and June 2022.” According to the World Travel and Tourism Council (WTTC), India ranks 10th among 185 countries in total travel and tourism GDP contribution in 2019. Travel and tourism GDP contribution in 2019 was 6.8 per cent of the economy as a whole INR 1,368,100 billion (USD 194.3 billion). In 2020, India’s tourism sector accounted for 39 million jobs, accounting for 8 per cent of the country’s total employment. Since tourism in India contributes significantly to the economic sector with high growth potential, sustainability in tourism has become imperative in today’s scenario.

هذه القصة مأخوذة من طبعة March 2023 من TerraGreen.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

هذه القصة مأخوذة من طبعة March 2023 من TerraGreen.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

المزيد من القصص من TERRAGREEN مشاهدة الكل
Empowering Tomorrow's Workforce The Rise of Vocational Education in India
TerraGreen

Empowering Tomorrow's Workforce The Rise of Vocational Education in India

The young population in India presents both opportunities and challenges, as the workforce needs practical skills that conventional education often lacks. Vocational education and training VET) is essential to provide job-specific expertise, bridging the gap between academic knowledge and industry demands. In this article, Amarpreet Kaur and Vidhi Rani highlight that vocational education and training serve as a cornerstone in India’s efforts to propel economic growth and empower its burgeoning workforce. Vocational education and training are a fundamental component of modern education systems, addressing a pressing need in society. The alignment of VET with the G20 objectives emphasizes its crucial role in inclusive growth, employment, and human capital development.

time-read
5 mins  |
May 2024
Eco-conscious and Sustainability-focused Brand Kheoni Paving the Way for a Greener Future
TerraGreen

Eco-conscious and Sustainability-focused Brand Kheoni Paving the Way for a Greener Future

\"If you really, truly are into sustainability, you cannot operate in isolation. You need to be transparent.\" -Khayal Garg, Green Warrior

time-read
4 mins  |
May 2024
Water Sustainability Flexible approaches for managing and conserving water resources
TerraGreen

Water Sustainability Flexible approaches for managing and conserving water resources

In this article, Vijeta Thakur and Dr S K Bhardwaj discuss innovative technologies for water conservation along with urban water management solutions. They also explore policy and governance approaches regarding water conservation. Implementing Integrated Water Resource Management IWRM) helps coordinate the management of water resources across different sectors and stakeholders, balancing competing demands and ensuring sustainable use. Developing transparent and equitable water allocation systems, coupled with appropriate pricing mechanisms that reflect the true value of water, can incentivize conservation and efficient use while ensuring access for all.

time-read
5 mins  |
May 2024
Lady Banks' Rose A Lady's Shady Rose
TerraGreen

Lady Banks' Rose A Lady's Shady Rose

The world may have been having an irate look towards China, cursing her for COVID-19 virus, assertions in South China Sea, and her alleged expansionist policies and so on. Whether she really deserves these insinuations may be a matter of academic discussions; there however, is no denying to the fact that the old Dragon has bestowed the world with things beautiful enough to capture anybody's attention

time-read
3 mins  |
May 2024
The Vanishing Bristled Grassbird
TerraGreen

The Vanishing Bristled Grassbird

In this article, Dr Surya Prakash tells us about the bristled grassbird, known scientifically as Chaetornis striatus. Endemic to the Indian subcontinent, the bristled grassbird finds itself perilously perched on the brink of endangerment, classified as a‘Vulnerable Species’ by the IUCN since 2010. The relentless decline in its population can be attributed primarily to habitat loss. Keep reading to know more...

time-read
2 mins  |
May 2024
Embracing Climate Disclosure Governance India's Banking Sector's Resilient Step
TerraGreen

Embracing Climate Disclosure Governance India's Banking Sector's Resilient Step

With the introduction of the Disclosure Framework on Climate-related Financial Risks 2024)’ by RBI, it is quite apparent that the banking sector is continuously striving towards sustainability and climate sensitization. The new framework evolves the narrative, acknowledging the inevitability of climate change affecting these entities and, consequently, the broader financial stability. The framework not only acts as a means to inform the various stakeholders about climate-related issues but also to develop a narrative of financial resilience in the face of unprecedented challenges related to climate risks. Naman Mishra and Dr Megha Jain say that the framework is built upon four main pillars—Governance, Strategy, Risk Management, and Metrics Targets. Keep reading to know more...

time-read
3 mins  |
May 2024
India's Carbon Market On the Verge of Reality
TerraGreen

India's Carbon Market On the Verge of Reality

In this article, Yukta Anand and Prof. Asheesh Pandey throw light on carbon market, which is soon going to be a reality for India.

time-read
6 mins  |
May 2024
Water Equation India and the Nordics
TerraGreen

Water Equation India and the Nordics

The Nordic countries, known for their commitment to sustainable development and environmental protection, offer invaluable knowledge and technologies to improve water management practices. From state-of-the-art water purification systems to sustainable irrigation techniques, Nordic expertise provides crucial tools to mitigate the effects of climate change on water resources. In this thought-provoking article, Biba Jasmine discusses that by utilizing the expertise and cutting-edge technologies from the Nordic region, Indian industries can enhance their water management systems, reduce pollution, and increase resource efficiency.

time-read
10 mins  |
May 2024
Charging towards Sustainability The Circular Revolution of EV Battery Recycling
TerraGreen

Charging towards Sustainability The Circular Revolution of EV Battery Recycling

Ankit Sharma is the Co-Founder & Director, Vidyuta Materials Pvt. Ltd., which stands at the forefront of innovation in the energy storage industry, pioneering the manufacturing of cutting-edge battery materials for the batteries used in energy storage systems (ESS), electric vehicles (EVS), mobiles, laptops, etc.

time-read
5 mins  |
May 2024
The Magic of Traditional Indian Barbeque Strengthening local economy and sustainability
TerraGreen

The Magic of Traditional Indian Barbeque Strengthening local economy and sustainability

Manu Shrivastava's article highlights the traditional dishes of South Gujarat and Maharashtra's Konkan region-ubadiyu, undhiyu, and popti.

time-read
7 mins  |
May 2024