According to Integral Sports Management (ISM)-a relatively young agency that are beginning to make their mark on the Non-League game and beyond - it adds up to the recipe for success.
The businessman in question is Gary Pettit, father of Maidenhead United midfielder Casey. He joined forces with long-time friend and film star Ray Winstone to co-found the agency, which doesn't just represent footballers but has dabbled in sports such as golf, tennis and even horse racing.
Maidenhead's iconic York Road ground has been a magnet to Hollywood stars in the last few years.
Wrexham's co-owners chose a National League game against the Magpies to make their first appearance at an away stadium back in 2021.
And, this season, film legend Winstone attended their game against Kidderminster Harriers just before Christmas.
Winstone was there to promote the club's partnership with mental health charity CALM (the Campaign Against Living Miserably).
The match also had a relevance to Winstone's other interests away from the silver screen.
Back in 2019, he got together with long-time friend Gary to form the agency. Gary's son, and ISM client, Casey lined up in midfield for the hosts and played a big part in the game, scoring the winner.
The spark for starting the company was noticing how players were released from academy systems at the higher end of the game and it struck a chord with the actor.
"You see these lads and they must have talent to even be in the environment at these huge clubs, yet one day someone decides the dream is over and that's it," Winstone told The NLP.
"Going up for a job and not getting a job, that's just part of the process in my game, but early on at college I performed for a drama exam where I got zero marks not even one for imagination or turning up zero!" he said.
هذه القصة مأخوذة من طبعة May 19, 2024 من The Non-League Football Paper.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك ? تسجيل الدخول
هذه القصة مأخوذة من طبعة May 19, 2024 من The Non-League Football Paper.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
CUT ABOVE THE REST!
ALAN JULIAN is fully on board with Hampton & Richmond Borough's serious message Movember even if he can't stop laughing at his players!
JOE IS SPECIAL GUEST STAR!
YATE TOWN 1 Guest EVESHAM UTD 0
GOAL ACE ROSS HAS PLENTY OF SHELF LIFE
It's 300 up for Allen but Green Lion marches on
TOWN ARE READY TO GO AGAIN!
Witham boss Kimble is eyeing a repeat
DAWS SHUTS DOWN TOWN BUT MAGPIES DRAW AGAIN
DORCHESTER TOWN boss Tom Killick called for unity to help the Magpies shake off their mini slump after a fourth league draw on the spin.
ARCHIE ANSWERS CHURCH PRAYERS IN FLOWERS BOW
TEN-man Alvechurch fought their way to a first league victory since mid-September to kick off the Tim Flowers era with a precious three points.
HORNETS HAVE THE BUZZ FOR VICTORY!
THE CLASH between Wingate & Finchley and Horsham was a tight and fiercely contested affair, with Horsham emerging as narrow victors thanks to a second-half strike.
MACCA'S THE HERO IN 'NICK' OF TIME!
SUBSTITUTE Nick McCoootie grabbed a stoppage-time winner as Weston-superMare battled back from 3-2 down with five minutes left to clinch victory in this top-of-the-table thriller at the Woodspring.
SHOTS LAUD HERO HENRY
FRUSTRATED Phil Parkinson bemoaned the rigours of life on the road as Altrincham were blown away by Storm Bert and a resurgent Aldershot Town in a fruitless tenhour round-trip though the wind and rain.
GRAHAM GIVES UNITED BOUNCE
NEW Boston United manager Graham Coughlan ended the Pilgrims’ 11-match winless run with his first attempt, at the expense of fellow survival fighters Braintree Town.
