Subscription models gaining traction in ride-hailing sector
Financial Express Hyderabad|January 06, 2025
SUBSCRIPTION-BASED MODELS are gaining popularity in the online ride-hailing sector, with major players like Ola, Uber and Rapido reconfiguring strategies to stay competitive.
ANEES HUSSAIN

Subscription models, where drivers pay a fixed fee to platforms instead of sharing a commission per ride, have gained traction, especially in the auto-rickshaw and two-wheeler segments. Rapido's adoption of this model has yielded notable results. The bike-taxi player, which turned unicorn last year, cut its losses by 45% and increased operating revenue by 46% in FY24. Its gross order value surged 76% to ₹4,257 crore, with 20% of this coming from its new four-wheeler cab services.

هذه القصة مأخوذة من طبعة January 06, 2025 من Financial Express Hyderabad.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

هذه القصة مأخوذة من طبعة January 06, 2025 من Financial Express Hyderabad.

ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.

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