IT firms plan generative AI investments

Tata Consultancy Services (TCS), the country’s top IT exporter, said at its FY23 earnings press conference that it has seen a steep rise in interest among clients in generative AI.

- Shouvik Das

Tata Consultancy Services (TCS), the country’s top IT exporter, said at its FY23 earnings press conference that it has seen a steep rise in interest among clients in generative AI.

“In our interactions with clients over the last (March) quarter, the conversation starts and stops with ChatGPT. Everyone is talking about what the tool can do, and for once, it is very clear that innovation is surpassing productivity. This is panning out as a trend across most of our $10 billion deal wins during the quarter—machine learning is an important area for most companies, and almost everyone is asking how we’re integrating ChatGPT into our offerings," said N. Ganapathy Subramaniam, chief operating officer, TCS. Subramaniam affirmed that TCS has already started integrating generative AI into the company’s portfolio of services. Stating that the company is looking to leverage nearly four decades of data that it has from its business, he said, “The interesting thing is to see how we can apply ML and deep learning on the data available with us, and see how we can raise the bar on our own delivery capabilities and improve the overall quality for our clients."

“This essentially means that there will be much more reusability and generative capability of code, and more proven code being delivered to clients. We can also find out ways for clients to reuse their own code. A lot of pilots are being executed, and as it matures, we will be ready for it. We’ll have a centre of excellence (CoE) on generative AI, and have core competencies built around it. Work on this is already happening," Subramaniam said.