MUSIC STREAMS HIT 4 TRILLION IN 2023. COUNTRY AND GLOBAL ACTS - AND TAYLOR SWIFT - FUELED THE GROWTH

Listened to more music last year? You’re not alone.

The global music industry surpassed 4 trillion streams in 2023, a new single-year record, Luminate’s 2023 Year-End Report found.

Global streams were also up 34% from last year, reflective of an increasingly international music marketplace.

Stateside, three genres saw the biggest growth in 2023: country (23.7%), Latin (which encompasses all Latin musical genres, up 24.1%) and world (a catchall that includes J-pop, K-pop and Afrobeats, up 26.2%.)

It seems that more Americans are listening to non-English music. By the end of 2023, Luminate found that Spanish-language music’s share of the top 10,000 songs streamed in the U.S. grew 3.8%, and English-language music’s share dropped 3.8%.